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The future of analytics will be defined by the trust it has in AI-driven decisions. As data environments become increasingly complex, many organizations face a growing trust gap: fragmented information, inconsistent governance, and difficulty turning insights into action at scale. Qlik and Accenture are collaborating to help organizations address this challenge through trusted agentic analytics and have launched a new AI4BI accelerator. By combining Qlik’s governed and connected data foundation with Accenture’s expertise in AI agents, knowledge orchestration, and industry-specific playbooks, organizations can equip both people and AI with the context needed to make faster, more informed decisions. The result is more than better analytics. It’s a trusted intelligence foundation that enables scalable AI adoption, accelerates time to value, and helps organizations move confidently from insight to action. Thank you to Monica Gupta for joining us in London to demonstrate our new joint asset to our leadership team that is now available and will help clients unlock the full potential of trusted, AI-powered decision-making. I’m excited by the opportunities this collaboration creates for our customers.

A few weeks ago I spent a full day in New York with the team from Trace3, Qlik’s New Partner of the Year, talking through what the next 12 months of this partnership look like. We had a simple goal for our day together: to leave the room with our top three strategic objectives and a plan to action them. It might come as no surprise that AI readiness made it onto the list, including dynamic technologies like Iceberg and Open Lakehouse. Helping customers figure out how ready (or not) their data management, governance, and preparation are for AI projects is a critical first step. So with Trace3, we’re now making sure that’s part of the conversation from day one instead of an extra step later on. I really liked the way one of the Trace3 leaders summed up their role: "Our customers pay us to be agnostic, but to have an opinion." That’s the responsibility of a good partner. With their data and analytics practice growing 100% year over year (wow!), it seems we’re not the only ones who think they’re great to work with. Special thanks to Susie LeMay for playing host and expertly guiding the discussion, Hayden Ng for leading from the Qlik side, and Asher Lohman, Scott MacConnell, Kevin Rogers, and Frank Matteson at Trace3 for being such a pleasure to work with. Looking forward to all of the great things to come!

The future of analytics will be defined by the trust it has in AI-driven decisions. As data environments become increasingly complex, many organizations face a growing trust gap: fragmented information, inconsistent governance, and difficulty turning insights into action at scale. Qlik and Accenture are collaborating to help organizations address this challenge through trusted agentic analytics and have launched a new AI4BI accelerator. By combining Qlik’s governed and connected data foundation with Accenture’s expertise in AI agents, knowledge orchestration, and industry-specific playbooks, organizations can equip both people and AI with the context needed to make faster, more informed decisions. The result is more than better analytics. It’s a trusted intelligence foundation that enables scalable AI adoption, accelerates time to value, and helps organizations move confidently from insight to action. Thank you to Monica Gupta for joining us in London to demonstrate our new joint asset to our leadership team that is now available and will help clients unlock the full potential of trusted, AI-powered decision-making. I’m excited by the opportunities this collaboration creates for our customers.

Anthropic just made it easier to create a dashboard, and I think that’s good news for business intelligence. With Claude Dashboards, people can ask questions about their business data and get visualizations back without writing SQL or building charts by hand. Yes, I’ve said before that dashboards are dead. Guilty as charged. The dashboard was never the end goal. People need answers they can trust and act on, and making those answers faster to produce doesn’t make them more reliable. Say revenue is down 8% in EMEA. Is it one product or all of them? Lost customers or smaller orders? And when sales and finance ask about “revenue,” are they even using the same definition? That first chart is a starting point. The real work is figuring out why. If sales and finance start from different versions of revenue, AI won’t sort that out for them. It just gets them to different answers faster. This is exactly where Qlik is focused as BI evolves. We’re investing in both sides of that equation: the trusted data, quality, and governance behind the answers, and the associative analytics that help people investigate what those answers mean. Our new native connector in Claude is another step in bringing Qlik’s capabilities into the AI experiences customers choose. The future of BI isn’t about choosing between AI assistants and enterprise analytics. It’s about bringing them together, so customers can get the speed of AI with the depth and trust of Qlik, building on the investments they’ve already made. I’ve written more about why the next question matters more than the first answer. Link in the comments.

Better performance and smarter strategies, the holy grails of BI. They don’t happen without great insights. See six ways AI-driven analytics are helping businesses lead the way.

Better performance and smarter strategies, the holy grails of BI. They don’t happen without great insights. See six ways…

IPC Global has been a Qlik partner since the day the company was founded. Twenty-five years. This quarter-century partnership recently secured a net-new win with a law enforcement agency in Georgia. They support human trafficking survivors and help build cases against traffickers. Just a four-month sales cycle, displacing Power BI. I’ve always believed the partners who last decades aren’t chasing every deal. They’re building the depth to win the ones that matter. IPC Global has that depth: an exclusive Qlik-certified team, AWS Advanced Tier and Marketplace seller, and full lifecycle coverage from advisory to managed services across eight-plus verticals. That’s why a private equity firm was able to avoid $12M in customer costs. It’s why Qlik and AWS now power 12 healthcare residency programs in Georgia, backed by a $1.1M American Medical Association grant. It’s why Oracle, Tableau, Power BI, Cognos, and MicroStrategy have all lost ground to IPC Global and Qlik this year. That is not a coincidence. Now the team aren’t asking whether they can win a competitive deal. They’re asking how big it gets once they’re in the room. To Mark Meersman, Alexander Caraballo, and Jeff Fairchild: 25 years in, and you’re still setting the pace for what a Qlik partnership can become. To Dara Sellnow and all of the rest of the Qlik team, thank you for building this relationship on our side. To every partner seeing this from the outside: this is what two and a half decades of investment looks like. Qlik Partner Network

See why agentic AI needs trusted data, not bigger models.

You already know AI agents are only as trustworthy as your data. This IDC Spotlight reveals what enterprise-ready agentic AI takes. Get your copy.

Skookum! Qlik MCP expands to AWS and Databricks. If you’re building in AWS or Databricks, you can now pull Qlik’s governed data, lineage, and analytics logic straight into your agent workflows. Customers keep telling me the same thing: they’re done managing another standalone AI tool. What they want is for the agents and assistants they already use to actually understand their data — no new surface, no new habit to build. Here’s what customers are already doing with Qlik MCP: -> Building data pipelines faster -> Plugging Qlik in as a trusted data source inside bigger agent workflows -> Querying Qlik directly through assistants like Claude for everyday analysis And I’ll say it every chance I get: marketplaces are the easiest procurement path out there. AWS and Databricks customers can buy Qlik right through the marketplace. Huge props to the team behind this one. Full release in the comments. #MCP #Databricks #AWS #DataGovernance #AIagents #DataStrategy #Qlik #AWSMarketplace #DatabricksMarketplace #GenAI

IPC Global has been a Qlik partner since the day the company was founded. Twenty-five years. This quarter-century partnership recently secured a net-new win with a law enforcement agency in Georgia. They support human trafficking survivors and help build cases against traffickers. Just a four-month sales cycle, displacing Power BI. I’ve always believed the partners who last decades aren’t chasing every deal. They’re building the depth to win the ones that matter. IPC Global has that depth: an exclusive Qlik-certified team, AWS Advanced Tier and Marketplace seller, and full lifecycle coverage from advisory to managed services across eight-plus verticals. That’s why a private equity firm was able to avoid $12M in customer costs. It’s why Qlik and AWS now power 12 healthcare residency programs in Georgia, backed by a $1.1M American Medical Association grant. It’s why Oracle, Tableau, Power BI, Cognos, and MicroStrategy have all lost ground to IPC Global and Qlik this year. That is not a coincidence. Now the team aren’t asking whether they can win a competitive deal. They’re asking how big it gets once they’re in the room. To Mark Meersman, Alexander Caraballo, and Jeff Fairchild: 25 years in, and you’re still setting the pace for what a Qlik partnership can become. To Dara Sellnow and all of the rest of the Qlik team, thank you for building this relationship on our side. To every partner seeing this from the outside: this is what two and a half decades of investment looks like. Qlik Partner Network

One insight from Qlik Connect has stayed with me. The average AI project now involves 6.3 organizations. Think about that for a moment. The era of a single vendor delivering customer outcomes is behind us. AI success depends on an ecosystem. I’ve always believed the best customer outcomes come from bringing together the right expertise. In today’s AI landscape, that belief matters more than ever. At Qlik, I think of it as the Power of Three: • Qlik provides the trusted, connected data foundation that makes AI possible. • Technology alliances like AWS, Databricks, ServiceNow, and Snowflake extend what’s possible through complementary innovation. • Channel partners bring the industry expertise, implementation skills, and trusted customer relationships that turn technology into business outcomes. Miss any one of those, and the equation changes. Great technology without a partner who understands the customer’s business becomes a demo. A trusted advisor without the right data foundation can only go so far. And even the strongest technology alliance only creates value when it’s implemented in the context of a customer’s unique goals. The conversations I’m having with customers have shifted. They’re no longer asking whether they should invest in AI. They’re asking whether their data, systems, and operating model are ready to create measurable business value from it. No single company has all of those answers. That’s why the future of AI belongs to ecosystems that collaborate, innovate, and execute together. I am excited about what we are building with our partners, and even more excited about what we’ll accomplish together.

See why agentic AI needs trusted data, not bigger models.

You already know AI agents are only as trustworthy as your data. This IDC Spotlight reveals what enterprise-ready agentic AI takes. Get your copy.

One insight from Qlik Connect has stayed with me. The average AI project now involves 6.3 organizations. Think about …

See why agentic AI needs trusted data, not bigger models.

You already know AI agents are only as trustworthy as your data. This IDC Spotlight reveals what enterprise-ready agentic AI takes. Get your copy.

Better performance and smarter strategies, the holy grails of BI. They don’t happen without great insights. See six ways AI-driven analytics are helping businesses lead the way.

A few weeks ago I spent a full day in New York with the team from Trace3, Qlik’s New Partner of the Year, talking through what the next 12 months of this partnership look like. We had a simple goal for our day together: to leave the room with our top three strategic objectives and a plan to action them. It might come as no surprise that AI readiness made it onto the list, including dynamic technologies like Iceberg and Open Lakehouse. Helping customers figure out how ready (or not) their data management, governance, and preparation are for AI projects is a critical first step. So with Trace3, we’re now making sure that’s part of the conversation from day one instead of an extra step later on. I really liked the way one of the Trace3 leaders summed up their role: "Our customers pay us to be agnostic, but to have an opinion." That’s the responsibility of a good partner. With their data and analytics practice growing 100% year over year (wow!), it seems we’re not the only ones who think they’re great to work with. Special thanks to Susie LeMay for playing host and expertly guiding the discussion, Hayden Ng for leading from the Qlik side, and Asher Lohman, Scott MacConnell, Kevin Rogers, and Frank Matteson at Trace3 for being such a pleasure to work with. Looking forward to all of the great things to come!

Better performance and smarter strategies, the holy grails of BI. They don’t happen without great insights. See six ways AI-driven analytics are helping businesses lead the way.

See why agentic AI needs trusted data, not bigger models.

You already know AI agents are only as trustworthy as your data. This IDC Spotlight reveals what enterprise-ready agentic AI takes. Get your copy.

Better performance and smarter strategies, the holy grails of BI. They don’t happen without great insights. See six ways…

AI has created real opportunities for customers. It can also get expensive quickly if the architecture underneath it isn’t right. That’s something I think more partners need to be talking to customers about. Not just what AI can do, but what it’s going to cost to keep doing it. Most of that cost comes down to three things: ingestion, storage and query. Is data being duplicated where it doesn’t need to be? Is ingestion running on more pipelines than it needs to? Is query workload sitting on infrastructure that costs more than it should? Good partners don’t wait for the customer to spot the problem. They know the environment well enough to see where costs are heading and bring options early. At Qlik, we estimate that optimizing how data is stored, ingested, transformed and queried can cut data warehouse costs by 59%. It’s not only about spending less, either. Qlik delivers lower cost to run AI, and higher quality results from it, which leads to better decisions. Of course, none of that works if the customer has to give up control to get it. With Qlik, they keep ownership of their data pipeline. We’re not asking them to hand that over. We provide the context, trust and freedom to build AI on top of it, on their terms. For me, that’s the opportunity for partners. Sometimes the most useful thing you can say to a customer isn’t “here’s what you could do next.” It’s “we should probably look at this now, before it gets expensive.”

Better performance and smarter strategies, the holy grails of BI. They don’t happen without great insights. See six ways AI-driven analytics are helping businesses lead the way.

AI has created real opportunities for customers. It can also get expensive quickly if the architecture underneath it isn’t right. That’s something I think more partners need to be talking to customers about. Not just what AI can do, but what it’s going to cost to keep doing it. Most of that cost comes down to three things: ingestion, storage and query. Is data being duplicated where it doesn’t need to be? Is ingestion running on more pipelines than it needs to? Is query workload sitting on infrastructure that costs more than it should? Good partners don’t wait for the customer to spot the problem. They know the environment well enough to see where costs are heading and bring options early. At Qlik, we estimate that optimizing how data is stored, ingested, transformed and queried can cut data warehouse costs by 59%. It’s not only about spending less, either. Qlik delivers lower cost to run AI, and higher quality results from it, which leads to better decisions. Of course, none of that works if the customer has to give up control to get it. With Qlik, they keep ownership of their data pipeline. We’re not asking them to hand that over. We provide the context, trust and freedom to build AI on top of it, on their terms. For me, that’s the opportunity for partners. Sometimes the most useful thing you can say to a customer isn’t “here’s what you could do next.” It’s “we should probably look at this now, before it gets expensive.”

Cost. Effort. Time. Those are the three things I hear holding back even the most willing customers from modernizing. We…

Cost. Effort. Time. Those are the three things I hear holding back even the most willing customers from modernizing. We’ve just removed one of them. We’ve launched a new offer for our smaller Qlik Sense and QlikView client-managed customers: a path to Qlik Cloud at roughly what they already pay today. No cost surprises. No compromise on the AI, automation, and analytics capabilities they’ve been waiting to access. This isn’t only an SMB story. I’ve always believed every Qlik customer, of every size, deserves a real path to modernization. This is one more program built to get them there. Of course, none of this works without partners. Here’s how we support you: • Migration tooling: the fully supported Qlik Analytics Migration Tool is live now, including a new QlikView and Qlik Sense to Qlik Cloud converter at no extra cost. Details in the Qlik Migration Center: https://bit.ly/4cBuKlW • Partner Portal Move to Cloud page: https://bit.ly/4xymvze • Standard partner discounts stay fully in place. Every migration is a chance to deepen the relationship. More users, more use cases, more services. We’ve already helped hundreds of customers and partners move tens of thousands of users and applications to Qlik Cloud. This offer opens that door to thousands more. To every partner with a customer who’s wanted to modernize but couldn’t justify it until now: let’s talk. I’m excited about how many more of these stories we get to write together.

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