Asbury Automotive Group

Asbury Automotive Group Competitive Intelligence & Landscape

asburyauto.com ·

Overview

Asbury Automotive Group Overview

Asbury Automotive Group (asburyauto.com) is a Fortune 500 company and one of the largest franchised automotive retailers in the United States, operating 158 new vehicle dealerships across 14 states [https://investors.asburyauto.com/about-us]. The company redefines the traditional dealership model through a guest-centric philosophy, a commitment to its team members and communities, and innovative technologies [https://investors.asburyauto.com/].

Asbury Automotive Group offers an extensive range of automotive products and services. Its core offerings include the sale of new cars, trucks, SUVs, and certified pre-owned vehicles, as well as hybrid and electric vehicles [https://www.asburyauto.com/company/privacy-policy]. The company's website facilitates online car buying and allows customers to browse popular vehicle types like SUVs, EVs, and pickup trucks [https://asburyauto.com/]. Additionally, Asbury Automotive Group provides locations for dealerships and collision centers nationwide [https://www.asburyauto.com/locations].

Headquartered in Atlanta, GA, at 6655 Peachtree Dunwoody Rd. NE, Atlanta, GA 30328 [https://www.asburyauto.com/company/contact], Asbury Automotive Group is a major employer, providing jobs to thousands of employees across the country [https://www.asburyauto.com/careers/benefits]. The company aims to create long-term value for its stockholders by driving operational excellence and deploying capital to its highest risk-adjusted returns [https://investors.asburyauto.com/about-us]. Their mission is to partner with customers for every mile ahead, offering a collection of recognizable local brands ingrained in their communities [https://asburyauto.com/].

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Competitors

Asbury Automotive Group Competitors

Asbury Automotive Group (asburyauto.com) faces competition from several key players in the automotive retail industry. One significant competitor is CarMax, which ranks highly in customer satisfaction and product offerings. While CarMax is a major force, Asbury Automotive Group is noted for ranking 1st in Pricing Score among its competitors on Comparably [1].

Another direct competitor is Penske Automotive Group (penskeautomotive.com).

Penske Automotive Group operates as a diversified international transportation services company with automotive and commercial truck dealerships primarily in the United States, United Kingdom, Canada, and Germany [7]. In comparison to Asbury Automotive Group, Penske Automotive Group is a larger entity with a market capitalization of $11.8B, while Asbury Automotive Group stands at $3.7B [10].

AutoNation (autonation.com) is another top competitor for Asbury Automotive Group, and they are often compared based on industry and market capitalization [1, 4, 8].

AutoNation is a significant presence in the automotive dealership market, providing both new and pre-owned vehicles. While AutoNation is a strong competitor, Asbury Automotive Group has demonstrated higher profitability with a net margin of 4.57% compared to many of its competitors [5].

Lithia Motors and Group 1 Automotive are also among the prominent competitors of Asbury Automotive Group [1]. These companies operate similar business models, offering new and pre-owned vehicle sales along with related services.

Group 1 Automotive is frequently compared to Asbury Automotive Group as a peer in the auto dealerships industry [8, 10]. Both companies vie for market share in the broad automotive retail sector, with Asbury Automotive Group positioning itself as a collection of recognizable local brands across over 150 locations [6].

Product & Pricing

Asbury Automotive Group Product and Pricing Intelligence

Asbury Automotive Group (asburyauto.com) offers a comprehensive platform for online car buying and research, providing transparent pricing and detailed vehicle information without explicit tiered pricing plans for its services. Customers can explore a wide range of vehicles, including Certified Pre-Owned, SUVs, Electric Vehicles, Hybrid Vehicles, Pickup Trucks, and AWD & 4WD [https://www.asburyauto.com/]. The core service allows users to "Buy from Home" and have a vehicle delivered directly to their door [https://www.asburyauto.com/].

The website provides extensive Vehicle Research features, allowing users to find specifications, maintenance schedules, warranty information, and recall details for various car models [https://www.asburyauto.com/vehicle-research]. This research tool is free to access, requiring only the year, make, model, and trim of the vehicle [https://www.asburyauto.com/vehicle-research]. Examples of vehicle-specific pages, like those for the 2022 Toyota Prius or Land Rover Defender, clearly display starting MSRPs for different trims and provide options and pricing for certain features [https://www.asburyauto.com/2022-toyota-prius, https://www.asburyauto.com/land-rover-defender].

Pricing for vehicles is presented upfront, with distinct MSRPs for various trims and configurations. For instance, the Land Rover Defender shows a range of starting prices from $51,700 up to $99,900 depending on the model and engine [https://www.asburyauto.com/land-rover-defender]. Similarly, the 2023 Subaru Ascent starts at $33,895, with higher trims like the Onyx Edition Limited reaching $46,295 to $48,195, and individual options such as a CVT Leather Shift Knob priced at $125 or USB Charging Ports at $233 [https://www.asburyauto.com/2023-subaru-ascent, https://www.asburyauto.com/2023-subaru-ascent-limited]. The Ford Bronco and Volvo S90 also follow this model, listing MSRPs for different trims and available options with their respective costs [https://www.asburyauto.com/ford-bronco, https://www.asburyauto.com/volvo-s90].

While Asbury Automotive Group does not explicitly detail different pricing tiers for its website features, the value proposition lies in the ease of online car purchasing, detailed vehicle research, and access to Asbury Service from factory-trained technicians [https://www.asburyauto.com/]. The company also facilitates "Sell or Trade" options, further integrating various aspects of vehicle ownership into a single platform [https://www.asburyauto.com/]. Any "pricing changes" would pertain to fluctuations in vehicle MSRPs or optional feature costs, as demonstrated by the yearly model updates such as the 2022 and 2023 Subaru Ascent Limited with their respective starting MSRPs [https://www.asburyauto.com/2022-subaru-ascent-limited, https://www.asburyauto.com/2023-subaru-ascent-limited].

Ad Campaigns

Asbury Automotive Group Ad Campaigns

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Hiring & Layoffs

Asbury Automotive Group Hiring and Layoffs

As one of the nation's largest public automotive retailers, Asbury Automotive Group (asburyauto.com) is consistently hiring, providing jobs to thousands of employees across the country. The company emphasizes its commitment to its team members, viewing them as its greatest asset and crucial for creating exceptional guest experiences [responsibility.asburyauto.com/people].

Asbury Automotive Group maintains over 150 locations nationwide, including dealerships and collision centers, which indicates a broad and ongoing need for staff [asburyauto.com/careers][asburyauto.com/locations]. The company's career page highlights opportunities and boasts recognition as one of America's Greatest Workplaces by Newsweek [asburyauto.com/careers]. This commitment to its workforce is further evidenced by its dedicated Human Resources leadership, with a Senior Vice President, Chief Human Resources Officer among its executive team [investors.asburyauto.com/executive-leadership].

While specific layoff information is not available from the provided sources, Asbury Automotive Group's consistent message of growth and nationwide career opportunities suggests a stable to expanding workforce. The company also outlines various departments within its operations, such as the "Digital Army Rangers" with roles in leadership, regional management, development, and social media, indicating diverse hiring needs [asburyauto.com/company/digital-army-rangers]. Their emphasis on employee engagement and providing a supportive work environment signals a strategy focused on attracting and retaining talent to uphold their guest-centric philosophy [investors.asburyauto.com/about-us].

Leadership

Asbury Automotive Group Management and Leadership Team

Asbury Automotive Group (asburyauto.com) has seen significant leadership transitions, particularly at the CEO level. David W. Hult, who served a transformative eight-year tenure as CEO, is transitioning to the role of Executive Chairman [investors.asburyauto.com/press-releases/21301, investors.asburyauto.com/press-releases]. Daniel Clara is set to succeed Hult as President & Chief Executive Officer [investors.asburyauto.com/press-releases/21301]. Clara previously held the position of Chief Operating Officer, a promotion effective February 17, 2025, bringing over 23 years of extensive automotive retail experience to his new role [investors.asburyauto.com/press-releases/20856]. Other key executives include Michael Welch as SVP, Chief Financial Officer, and Jed Milstein as SVP [investors.asburyauto.com/executive-leadership]. George A. Villasana serves as Senior Vice President, Chief Legal Officer & Secretary [investors.asburyauto.com/documents/abg-2023-proxy-statement-final.pdf]. Within their digital initiatives, Miran is listed as SVP, Strategy & Innovation, and David Hult (distinct from the Executive Chairman) as Senior Director of Digital Media [www.asburyauto.com/company/digital-army-rangers].

The Asbury Automotive Group Board of Directors consists of eleven directors, with nine identified as independent directors [investors.asburyauto.com/corporate-governance]. Notable board members include Joel Alsfine, B. Christopher DiSantis, William D. Fay, Juanita T. James, Maureen F. Morrison, Shamla Naidoo, and Thomas J. Reddin [investors.asburyauto.com/corporate-governance]. David W. Hult and Daniel Clara also serve on the board [investors.asburyauto.com/corporate-governance, investors.asburyauto.com/board-of-directors]. Recent board changes include the appointment of Shamla Naidoo to the Board of Directors, effective January 1, 2025. Ms. Naidoo has also been appointed to the Audit Committee and the Compensation & Human Resources Committee, bringing the total number of directors to ten, with nine being independent [investors.asburyauto.com/press-releases/20746].

The Board is structured with several committees to ensure robust corporate governance, including the Audit Committee, Capital Allocation & Risk Management Committee, Compensation & Human Resources Committee, Governance & Nominating Committee, and an Executive Committee [investors.asburyauto.com/corporate-governance]. The Board's commitment is to maximize long-term stockholder value through adherence to legal requirements and high standards of integrity, continuously reviewing and updating its governance practices [responsibility.asburyauto.com/governance].

Financials

Asbury Automotive Group Financial Performance, Fundraising, M&A

Asbury Automotive Group (asburyauto.com) demonstrates robust financial performance, highlighted by significant revenue figures and strategic acquisitions. The company reported an all-time record annual revenue of $18 billion in 2025 [https://investors.asburyauto.com/press-releases/21341]. In the fourth quarter of 2025, Asbury Automotive Group achieved a record revenue of $4.7 billion, marking a 4% growth, and a record gross profit of $793 million, representing a 6% growth [https://investors.asburyauto.com/press-releases/21341]. The company also reported an EPS of $3.10 per share for this period [https://investors.asburyauto.com/press-releases/21341]. Earlier in 2025, the company achieved an all-time record revenue of $4.8 billion in another quarter, growing by 13%, with gross profit reaching $803 million, an increase of 12% [https://investors.asburyauto.com/press-releases/21261].

Asbury Automotive Group continues to show strong financial health and growth in 2026. In the first quarter of 2026, the company reported revenue of $4.1 billion and a gross profit of $727 million [https://investors.asburyauto.com/press-releases/21646]. Used Retail Gross Profit per Unit saw a 16% growth, reaching $1,847 [https://investors.asburyauto.com/press-releases/21646]. Diluted EPS for this quarter was $9.87, with an adjusted EPS of $5.37 [https://investors.asburyauto.com/press-releases/21646]. Furthermore, Asbury Automotive Group repurchased approximately 678,000 shares for $147 million, indicating confidence in its financial position [https://investors.asburyauto.com/press-releases/21646].

In terms of M&A activity, Asbury Automotive Group completed the acquisition of The Herb Chambers Automotive Group on July 21, 2025 [https://investors.asburyauto.com/press-releases/21151]. This acquisition was significant, representing $2.9 billion in revenue and marking one of the most sizable sales in U.S. auto retail history [https://investors.asburyauto.com/press-releases/20841]. This strategic move expands Asbury Automotive Group's footprint, as it is already one of the largest automotive retailers in the United States with over 150 locations across 14 states [https://asburyauto.com/]. The company's stock, trading on the NYSE under the symbol ABG, was valued at $205.17 as of June 26, 2026 [https://investors.asburyauto.com/].

Partnerships

Asbury Automotive Group Partnerships, Clients and Vendors

Asbury Automotive Group (asburyauto.com) actively cultivates partnerships and integrates advanced technologies to enhance its automotive retail and service offerings. A key example is its collaboration with Gubagoo, which was instrumental in building Clicklane, a comprehensive communications technology ecosystem launched to provide a true online car-buying and selling experience [investors.asburyauto.com/press-releases/18481]. This platform also features an automotive loan marketplace with over 30 lenders [investors.asburyauto.com/press-releases/18466].

Further demonstrating its commitment to technology enhancements, Asbury Automotive Group integrated an accessories and customization platform powered by Insignia Group into Clicklane in 2021. This addition aimed to provide product enhancements for the online car-buying and selling experience [investors.asburyauto.com/press-releases/18831].

In terms of significant acquisitions and ecosystem relationships, Asbury Automotive Group completed the acquisition of Larry H. Miller Dealerships (LHM Dealerships) and Total Care Auto, Powered by Landcar (TCA) from the Larry H. Miller Group of Companies (LHM Group) in December 2021 [investors.asburyauto.com/press-releases/19211]. This acquisition added 54 new vehicle dealerships, seven used vehicle dealerships, 11 collision centers, and incorporated TCA as a leading provider of service contracts and other vehicle protection products into Asbury's operations [investors.asburyauto.com/press-releases/19211, investors.asburyauto.com/about-us].

Beyond technological and business integrations, Asbury Automotive Group emphasizes community impact and partnerships through its "Asbury Cares" initiative. This program focuses on forging purposeful relationships with local communities, aligning with the company’s vision of being a guest-centric automotive retailer and investing in people and communities [responsibility.asburyauto.com/cares, responsibility.asburyauto.com/].

Events

Asbury Automotive Group Event Participations

As an SEO specialist, I understand the importance of highlighting Asbury Automotive Group's (asburyauto.com) participation in various events to enhance its online presence.

Asbury Automotive Group primarily engages in Earnings Conference Calls for investors, which are crucial events for financial transparency and communication. These calls are regularly scheduled throughout the year to discuss quarterly financial results, such as the Q1 2026, Q4 2025, and Q3 2025 earnings conference calls [https://investors.asburyauto.com/events]. These events provide stakeholders with insights into the company's performance and strategic direction.

Beyond investor calls, Asbury Automotive Group demonstrates its leadership and expertise within the automotive industry by participating in significant industry events. For example, in September 2025, Asbury President and CEO, David Hult, was among the headliners for the Automotive News Congress [https://investors.asburyauto.com/press-releases]. Such participations underscore the company's influence and engagement in shaping the future of the automotive retail sector.

The company also uses targeted calls to introduce new initiatives, as seen with the rescheduled call in November 2020 to unveil their Clicklane end-to-end car-buying solution [https://investors.asburyauto.com/press-releases]. This demonstrates their commitment to innovation and engaging with the public and investors on strategic developments. Additionally, all conference calls are typically simulcast live on the internet, with webcasts and supplemental materials accessible on the investor relations website for at least 30 days, ensuring broad access for interested parties [https://investors.asburyauto.com/press-releases/20716].

Asbury Automotive Group also emphasizes its commitment to community impact through initiatives like Asbury Cares [https://responsibility.asburyauto.com/cares]. While specific event participations within the community are not detailed in the provided sources, the Asbury Cares program highlights their dedication to forging purposeful relationships and making a positive impact in their local communities, aligning with their vision to "Invest in people and our communities" [https://responsibility.asburyauto.com/cares]. This suggests a broader involvement in community-focused events, even if not explicitly listed as conferences or trade shows.

Frequently Asked Questions

What is the strategic implication of Asbury Automotive Group's consistent engagement in earnings conference calls and industry events?

Asbury Automotive Group's regular participation in earnings conference calls and key industry events like the Automotive News Congress signals a strong commitment to financial transparency and industry leadership. These engagements allow the company to communicate its strategic direction and performance to investors and stakeholders, as evidenced by CEO David Hult headlining the Automotive News Congress, reinforcing its influence in the automotive retail sector.

How does Asbury Automotive Group's emphasis on nationwide hiring and 'America's Greatest Workplaces' recognition reflect its corporate strategy?

Asbury Automotive Group's focus on nationwide hiring across over 150 locations and its recognition as one of America's Greatest Workplaces indicates a strategic emphasis on talent acquisition and retention. This approach supports its guest-centric philosophy and aims to ensure a stable, expanding workforce critical for delivering exceptional customer experiences and sustaining operational excellence.

What does the acquisition of The Herb Chambers Automotive Group signify for Asbury Automotive Group's market position?

The acquisition of The Herb Chambers Automotive Group, representing $2.9 billion in revenue, significantly expands Asbury Automotive Group's market footprint and revenue base. This strategic move solidifies its position as one of the largest automotive retailers in the U.S., enhancing its scale and competitive presence across its 14 states of operation.

What is the likely impact of Daniel Clara's transition to CEO after serving as COO on Asbury Automotive Group's strategic direction?

Daniel Clara's promotion to CEO, following his role as Chief Operating Officer, suggests a continuation of Asbury Automotive Group's existing operational strategies, given his 23 years of automotive retail experience. His prior tenure as COO, effective February 2025, positions him to drive consistent execution and maintain the company's guest-centric and innovative approach.

How does Asbury Automotive Group differentiate its offerings from key competitors like CarMax and Penske Automotive Group?

Asbury Automotive Group differentiates itself through a comprehensive full-service dealership model encompassing new and used vehicle sales, parts, service, and financing, integrated with its Clicklane online platform. While competitors like CarMax focus on no-haggle used car sales and Penske on broader international transportation services, Asbury emphasizes a guest-centric approach with local brands and online car-buying solutions.

What is the strategic purpose behind Asbury Automotive Group's development of the Clicklane platform and its associated technology integrations?

The strategic purpose behind Asbury Automotive Group's Clicklane platform is to offer a comprehensive end-to-end online car-buying and selling experience. Integrations with partners like Gubagoo and Insignia Group, along with an automotive loan marketplace, aim to enhance digital convenience, product customization, and financial options for customers, aligning with a broader trend towards digital retail in the automotive industry.

What is the significance of Asbury Automotive Group's consistently high revenue and gross profit growth in 2025 and 2026?

Asbury Automotive Group's consistent achievement of record revenues and gross profits, such as $18 billion annually in 2025 and continued growth in Q1 2026, indicates strong operational execution and market demand. This financial performance allows the company to deploy capital effectively, repurchase shares, and supports its long-term value creation strategy for stockholders.

How does Asbury Automotive Group leverage its 'Asbury Cares' initiative to support its business objectives?

Asbury Automotive Group leverages its 'Asbury Cares' initiative to foster purposeful relationships within local communities. This program aligns with the company's vision to 'Invest in people and our communities,' enhancing its brand reputation and potentially strengthening customer loyalty by demonstrating social responsibility alongside its guest-centric business model.

What does Asbury Automotive Group's transparent online pricing for new vehicles and options suggest about its sales strategy?

Asbury Automotive Group's transparent online pricing, displaying MSRPs for various trims and specific option costs for new vehicles, suggests a sales strategy focused on clarity and customer empowerment. This approach, alongside features like 'Buy from Home' and detailed vehicle research, aims to build trust and streamline the online purchasing process, reducing traditional dealership friction.

How does Asbury Automotive Group's board composition, including independent directors and specialized committees, support its governance and strategic oversight?

Asbury Automotive Group's board composition, featuring eleven directors with nine identified as independent, alongside specialized committees (Audit, Capital Allocation & Risk Management, Compensation & Human Resources, Governance & Nominating, Executive), ensures robust corporate governance. This structure supports strategic oversight, adherence to legal requirements, and high standards of integrity, all aimed at maximizing long-term stockholder value.

What are the implications of Asbury Automotive Group's acquisition of Larry H. Miller Dealerships and Total Care Auto (TCA)?

The acquisition of Larry H. Miller Dealerships and Total Care Auto (TCA) significantly expanded Asbury Automotive Group's operational footprint by adding 54 new vehicle dealerships, 7 used vehicle dealerships, and 11 collision centers. Crucially, it integrated TCA as a leading provider of service contracts and vehicle protection products, enhancing Asbury's full-service offerings and strengthening its revenue streams beyond vehicle sales.

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