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cidaas Competitive Intelligence & Landscape
cidaas.com ·
Overview
cidaas Overview
cidaas aims to connect the increasing number of applications, devices, and interaction channels while providing secure identities for humans, machines, and agents [cidaas.com/].
cidaas offers a unified identity platform with multiple solutions, including cidaas CIAM for customer identity and access management, cidaas IAM for employee access, cidaas ID validator for digital identity verification using AI and machine learning, and cidaas Authorization for fine-grained, policy-driven authorization [cidaas.com/]. Their AI agent platform connects all cidaas products into a smart identity ecosystem, and they also offer Single Sign-On (SSO) for seamless access across applications [cidaas.com/features/]. These modular solutions are designed to be used exactly as needed, with the flexibility to extend capabilities over time [cidaas.com/].
The company serves a wide range of industries with its secure, scalable identity experiences, including retail, banking, insurance, Software-as-a-Service (SaaS), Industry 4.0, energy providers, sports, media, and hospitality [cidaas.com/].
cidaas has been recognized as an "Overall Leader, Product Leader, and Innovation Leader" by KuppingerCole in their Leadership Compass 2026 for both CIAM B2C and B2B IAM, reinforcing its position as a leading European Cloud Identity & Access Management provider [cidaas.com/news/].
Sources
Identity Management Solution: Made in Germany - cidaas
cidaas.com
The European cloud identity & access management I cidaas
cidaas.com
This is what Identity and Access Management does! - cidaas
cidaas.com
cidaas - practices and legal issues
cidaas.com
Latest News Articles, Press Articles & Press Releases - cidaas
cidaas.com
Products menu EN - cidaas by Widas ID
cidaas.com
Europe's #1 Customer Identity & Access Management - cidaas
cidaas.com
Awards I Leading Cloud Identity & Access Management - cidaas
cidaas.com
Modern access management using groups, roles and scopes - cidaas
cidaas.com
cidaas docs
docs.cidaas.com
Competitors
cidaas Competitors
Auth0, now part of Okta, is another significant competitor in the Identity-as-a-Service (IDaaS) space. It provides robust identity management solutions and, like cidaas, supports OAuth2.0 and OpenID Connect standards for API security and seamless user identity across channels. The comparison between Auth0 and cidaas often considers factors like cost, features, integrations, and deployment options, with cidaas presenting itself as an efficient and secure option for creating a single user identity.
Onfido specializes in identity verification, a key feature also offered by cidaas through its cidaas ID validator that uses AI and machine learning.
Onfido is a prominent alternative, focusing specifically on verifying identities online. While cidaas integrates identity verification as part of its broader unified identity platform that covers IAM and CIAM, Onfido's core competency lies in its specialized identity verification services.
Onfido has a significantly higher daily traffic and estimated worth compared to cidaas according to some rankings, suggesting a strong market presence in its niche.
Ping Identity Platform is another top-ranked IDaaS solution. Similar to cidaas, it offers comprehensive IAM capabilities.
Ping Identity is recognized for its robust offerings in areas like SSO and MFA, competing directly with the broad identity platform approach of cidaas, which aims to provide one identity platform for multiple solutions including IAM, CIAM, identity verification, and authorization.
OneLogin is a strong competitor in the IDaaS market, offering a comprehensive platform that covers SSO, MFA, and identity lifecycle management. Like cidaas, OneLogin provides solutions for secure access to resources. While cidaas focuses on a unified identity platform with a strong emphasis on European cloud identity, OneLogin competes with its established presence and wide array of features, often being compared as an alternative for businesses seeking robust IAM solutions.
Sources
CIDaaS Alternatives & Competitors - SaaSHub
saashub.com
cidaas vs Okta (2026) | Shyft
shyft.ai
cidaas.com competitors - Top similar sites like 20 cidaas.com and alternatives
siteprice.org
Top 5 Identity-as-a-Service (IDaaS) Platforms in 2026 | StartWithIdentity · Start with Identity
startwithidentity.com
FoxIDs
foxids.com
Axiad
axiad.com
Compare Auth0 vs. cidaas
slashdot.org
Best Identity and Access Management as a Service (IDaaS) (IAMaaS) Solutions for 2026
peerspot.com
cidaas vs. Engity Comparison Chart
sourceforge.net
LoginID
loginid.io
Alternatives
cidaas Alternatives
Product & Pricing
cidaas Product and Pricing Intelligence
For its Workforce Identity & Access Management (IAM) solution, cidaas offers a 30-day "Free Trial" that supports a maximum of 30 users, includes all functions without charge, and provides community support, but also lacks guaranteed availability or a test environment [https://www.cidaas.com/pricing-iam/][https://www.cidaas.com/iam-free-trial/]. Following the trial, the "IAM" plan is priced at 4.50€ per user, offering unlimited users and all included functions [https://www.cidaas.com/pricing-iam/]. This plan focuses on secure authentication and authorization management, simplifying access for employees [https://www.cidaas.com/cidaas-workforce-identity-access-management/].
The cidaas ID Validator provides digital identity verification services, priced per validation. The "Card Validation" plan costs 1.50€ per validation and includes features like automated ID card checks, badge recognition, ID document checks, reading out badge data, and API or SDK integration [https://www.cidaas.com/pricing-id-validator/]. This service leverages artificial intelligence for fully automated digital identity verification via video legitimation, aiming to provide the best identity verification at the best price [https://www.cidaas.com/pricing-id-validator/].
cidaas generally positions itself as a leading European provider of Cloud Identity & Access Management, offering a unified identity platform that covers IAM, CIAM, identity verification, and authorization [https://www.cidaas.com/products-menu-en/]. The company emphasizes security, compliance, and user experience across its offerings, with solutions tailored for various industries like retail, banking, insurance, and SaaS [https://www.cidaas.com/customer-identity-access-management-cidaas/][https://www.cidaas.com/ciam-software-as-a-service/]. While a "Free" tier is available for CIAM and a "Free Trial" for IAM, core advanced features and increased user capacities are part of the paid plans, with pricing clearly structured based on user count for IAM and validation events for ID Validator [https://www.cidaas.com/pricing-ciam/][https://www.cidaas.com/pricing-iam/][https://www.cidaas.com/pricing-id-validator/].
Sources
Leading CIAM and Single Sign On solution in Europe - cidaas
cidaas.com
Pricing IAM - cidaas by Widas ID
cidaas.com
Europe's #1 Customer Identity & Access Management - cidaas
cidaas.com
Free Trial for IAM ► Get your cidaas Demo now
cidaas.com
Why Should I Upgrade My CIAM Plan? | cidaas docs
docs.cidaas.com
Scalable CIAM for SaaS Providers | cidaas
cidaas.com
Workforce Identity & Access Management (IAM) by cidaas
cidaas.com
This is what Idenity and Access Management does
cidaas.com
Products menu EN - cidaas by Widas ID
cidaas.com
Digital identity verification - cidaas ID validator
cidaas.com
Hiring & Layoffs
cidaas Hiring and Layoffs
The hiring patterns at cidaas demonstrate an expansion strategy, particularly in its core markets and development centers. The company actively recruits for positions at its locations in Germany, India, Greece, and Switzerland, as well as for remote roles [https://www.cidaas.com/it-is-time-to-learn-german/]. This geographic spread suggests an effort to leverage diverse talent pools and support its global operations as a European cloud identity and access management provider [https://www.cidaas.com/]. The emphasis on IT roles further confirms cidaas's commitment to technological advancement and product development within the identity management space.
While specific details on recent hiring numbers or individual notable job openings are not explicitly provided, the general call for talent suggests a consistent demand for skilled professionals in areas critical to the company's offerings, such as identity orchestration and AI-ready identity platforms [https://www.cidaas.com/identity-orchestration/]. The absence of any mention of layoffs indicates a stable employment environment, reinforcing the impression of a company in a growth phase. This continuous recruitment aligns with cidaas's mission to help companies achieve a seamless and digital future through its identity management solutions [https://www.cidaas.com/about-us/].
Sources
Identity Management Solution: Made in Germany - cidaas
cidaas.com
It's time to learn german - cidaas by Widas ID
cidaas.com
The European cloud identity & access management I cidaas
cidaas.com
cidaas at European Identity & Cloud Conference - EIC 2024
offers.cidaas.com
Products menu EN - cidaas by Widas ID
cidaas.com
Workforce Identity & Access Management (IAM) by cidaas
cidaas.com
Identity Orchestration Platform | cidaas
cidaas.com
Cloud Identity & Access Management - cidaas at it-sa 2022
offers.cidaas.com
Modern access management using groups, roles and scopes - cidaas
cidaas.com
cidaas as Silver Sponsor at the it-sa 2021 in Nuremberg
cidaas.com
Leadership
cidaas Management and Leadership Team
Sadrick Widmann also serves as the CEO of cidaas and is recognized as a managing director and product manager. He has been a keynote speaker at industry events, discussing AI-driven capabilities in SaaS platforms and their impact on authentication, authorization, and security architecture [https://www.cidaas.com/eic-2026/].
Widas ID GmbH, represented by Sadrick Widmann and Yael Widmann as managing directors, is the provider of the cloud software cidaas ID Validator [https://www.cidaas.com/practices-statement/].
cidaas itself is a product of Widas ID GmbH, which originated from the WidasConcepts group [https://www.cidaas.com/press-articles/dont-be-afraid-to-think-big/]. The management team emphasizes new trends in Customer Identity Management [https://www.cidaas.com/press-articles/new-management-team-cidaas-new-trends-customer-identity-management/].
Sadrick Widmann is a prominent figure in the company, frequently speaking at events and emphasizing the importance of Customer Identity Management (CIAM) for businesses [https://offers.cidaas.com/en/events-secit-2024]. His insights focus on how cidaas, as a European cloud identity & access management provider, can simplify identity and access management for companies [https://www.cidaas.com/].
Sources
cidaas - practices and legal issues
cidaas.com
New trends in customer identity management
cidaas.com
The European cloud identity & access management I cidaas
cidaas.com
Don't be afraid to think BIG - cidaas
cidaas.com
cidaas @ EIC 2026 in Berlin
cidaas.com
Digital identity verification with the cidaas ID Validator
cidaas.com
cidaas at the Heliview IAM Conference 2026 in Utrecht
cidaas.com
cidaas honored as CIAM Overall, Product, & Innovation Leader
cidaas.com
cidaas at secIT 2024 - the conference trade fair for security experts
offers.cidaas.com
Identity Management Solution: Made in Germany - cidaas
cidaas.com
Financials
cidaas Financial Performance, Fundraising, M&A
While specific fundraising rounds or valuations are not detailed, cidaas has shown consistent growth since its launch in 2015, expanding to approximately 120 employees [https://offers.cidaas.com/hubfs/Analysten%20Reports/KuppingerCole%20Analyst%20Report_Executive%20View_cidaas.pdf]. The company offers various pricing models for its services, including a 30-day free trial for up to 30 users for its IAM solution, with a standard price of €4.50 per user [https://www.cidaas.com/pricing-iam/]. Its ID validator service is priced at €1.50 per validation for card validation [https://www.cidaas.com/pricing-id-validator/].
cidaas's financial health is further supported by its robust platform, which secures over 1 billion identities worldwide and serves more than 300 clients, ranging from fast-growing brands to global enterprises across 182 countries [https://www.cidaas.com/]. The platform also integrates with payment systems like Stripe, enabling efficient management of subscriptions and financial interactions within the user identity framework [https://www.cidaas.com/payment-integration/]. This widespread adoption and diversified service offerings contribute to its stable financial outlook.
There is no public information available regarding cidaas's M&A activities, acquisitions, or specific revenue figures beyond the calculated economic benefits presented in the Forrester study. However, its continuous recognition as a leader in analyst reports for security, scalability, and real-world performance underscores its strong market position and potential for sustained growth [https://www.cidaas.com/].
Sources
Total Economic Impact (TEI) of cidaas - by Forrester
cidaas.com
Total Economic Impact of cidaas with ROI 178% for CIAM
cidaas.com
cidaas - Identity Management Solution: Made in Germany
cidaas.com
Analyst reports - Insights & Analyses of cidaas
cidaas.com
Pricing IAM - cidaas by Widas ID
cidaas.com
The European cloud identity & access management I cidaas
cidaas.com
💸 cidaas Payment Integration - link subscriptions to users
cidaas.com
Digital identity verification - cidaas ID validator
cidaas.com
Europe's #1 Customer Identity & Access Management - cidaas
cidaas.com
offers.cidaas.com
Partnerships
cidaas Partnerships, Clients and Vendors
Key strategic alliances include a partnership with Booleans, making them the preferred system integrator for cidaas in the Benelux region, where they provide consulting, integration, and implementation services [https://www.cidaas.com/news/cidaas-booleans-partner-benelux/].
cidaas has also forged a technology partnership with digitalization expert entergon to create secure and seamless digital customer interactions throughout the customer journey [https://www.cidaas.com/news/cidaas-and-entergon-are-partners/]. Additionally, a managed services partnership with Consulteer InCyber offers comprehensive Managed IAM and CIAM solutions, combining security, control, and efficiency [https://www.cidaas.com/news/managed-services-partnership/]. Other significant collaborations include intive for advanced digital solutions [https://www.cidaas.com/news/cidaas-intive-digital-solutions/], and Nexis for world-class Identity & Access Management, focusing on areas like Single Sign-On and Consent Management [https://www.cidaas.com/news/news-nexis-and-cidaas-partnership/].
cidaas emphasizes robust integration capabilities, utilizing standards such as OAuth2, OpenID Connect, and SAML to provide single sign-on across various applications [https://docs.cidaas.com/integration/]. The platform offers extensive plugins and SDKs to facilitate easy integration into any application or software solution [https://www.cidaas.com/integration/]. A notable technology integration is with omniac, which enables proactive identity security by detecting compromised user accounts early and triggering automated countermeasures via the cnips integration platform [https://www.cidaas.com/news/cidaas-integrates-omniac/]. These integrations ensure that cidaas can serve as a centralized master user identity for businesses.
Sources
Partner - Europe's #1 Identity & Access Management - CIDaaS
cidaas.com
Partners Archives - cidaas by Widas ID
cidaas.com
cidaas Booleans: IAM partner in the Benelux region
cidaas.com
cidaas and entergon launch CIAM partnership
cidaas.com
Integration Guides | cidaas docs
docs.cidaas.com
Managed Services Partnership: cidaas & Consulteer InCyber
cidaas.com
cidaas & intive partnership for advanced digital solutions
cidaas.com
Easily integrate cidaas - Plugins, SDKs or OIDC and OAuth2
cidaas.com
cidaas & omniac: Proactive identity security against data leaks
cidaas.com
Nexis and cidaas - New great partnership 2023
cidaas.com
Events
cidaas Event Participations
A key event for the company is cidaas connect, its own signature conference. The cidaas connect 2026 event is scheduled for September 30 to October 1, 2026, at Europa-Park in Rust, bringing together decision-makers, architects, and (C)IAM leaders to explore the future of Identity & Access Management in an AI-driven world [https://connect.cidaas.com/][https://www.cidaas.com/news/cidaas-connect-2026/]. In 2025, the cidaas connect conference was held at a new location, Phantasialand Brühl, maintaining its focus on innovation, networking, and valuable insights into IAM and CIAM [https://www.cidaas.com/news/cidaas-connect-2025/].
cidaas also actively engages with other prominent industry events. For example, it will be a Platinum sponsor at the European Identity & Cloud Conference (EIC) 2026 by KuppingerCole Analysts, held from May 19-22, 2026, at the Berlin Congress Center, where they will exhibit at Booth No.29 [https://www.cidaas.com/eic-2026/]. The company will also participate as a Bronze Sponsor at the Identity & Access Management Conference Sweden on March 17, 2026, in Stockholm, presenting modern IAM solutions to Scandinavian experts [https://www.cidaas.com/category/events/][https://www.cidaas.com/news/cidaas-joins-iam-sweden-2026-as-bronze-sponsor/]. Furthermore, cidaas will be represented at the Heliview IAM Conference 2026 in Utrecht, an important platform for digital identity, security, and compliance in Europe [https://www.cidaas.com/news/heliview-iam-conference-2026-utrecht/].
Looking ahead, cidaas will also attend it-sa 2025, focusing on digital sovereignty and the control of digital identities, reinforcing its role as a European identity and access management platform [https://www.cidaas.com/events/cidaas-at-it-sa-2025/]. These participations highlight cidaas' commitment to staying at the forefront of the identity and access management landscape.
Sources
Events & Webinars on Identity & Access Management by cidaas
cidaas.com
cidaas connect 2026
connect.cidaas.com
Webinars on Identity & Access Management by cidaas
cidaas.com
cidaas connect 2026: Identity is the Foundation. Then. Now. Beyond.
cidaas.com
Events Archives - cidaas by Widas ID
cidaas.com
cidaas at the Heliview IAM Conference 2026 in Utrecht
cidaas.com
cidaas @ EIC 2026 in Berlin
cidaas.com
cidaas connect 2025 - the (C)IAM conference
cidaas.com
cidaas joins IAM Sweden 2026 as Bronze Sponsor
cidaas.com
it-sa 2025: cidaas will be there again!
cidaas.com
Frequently Asked Questions
What is cidaas's market positioning relative to global IAM leaders like Okta, given its focus on European operations?
cidaas positions itself as a European cloud identity and access management (IAM) provider, emphasizing EU data residency. While global market leaders like Okta offer a broader market share and feature set, cidaas targets companies prioritizing European data compliance and offers a predictable flat-rate pricing model for its services.
What is the strategic rationale behind cidaas's active participation and sponsorship in numerous industry events?
cidaas's active participation and platinum sponsorships at events like the European Identity & Cloud Conference (EIC) 2026, and its own cidaas connect conference, serve to showcase its Identity & Access Management (IAM) and Customer Identity & Access Management (CIAM) solutions, foster networking, and engage in discussions on groundbreaking technologies. This strategy reinforces its position as a leading European provider and highlights its commitment to staying at the forefront of the identity management landscape.
What does cidaas's continuous recruitment across multiple geographies indicate about its strategic priorities?
cidaas's continuous recruitment for 'talented and committed people' across Germany, India, Greece, Switzerland, and for remote roles indicates a strong growth trajectory and an expansion strategy. This geographic spread suggests an effort to leverage diverse talent pools and strengthen its global operations as a European cloud identity and access management provider, focusing on technological advancement and product development.
How does cidaas's product strategy address different identity management needs, from customers to workforce?
cidaas offers a unified identity platform designed to address diverse needs through modular solutions. This includes cidaas CIAM for customer identity, cidaas IAM for employee access, cidaas ID validator for digital identity verification using AI and machine learning, and cidaas Authorization for fine-grained, policy-driven authorization. This modular approach allows businesses to adopt solutions as needed and extend capabilities over time.
What do cidaas's partnerships with companies like Booleans and entergon signal about its go-to-market strategy?
cidaas's partnerships with Booleans (as a preferred system integrator in Benelux) and entergon (for digital customer interactions) signal a strategy focused on expanding market reach and enhancing solution delivery through specialized expertise. These alliances empower consulting companies, integrators, and digital agencies to offer seamless identity and access management solutions to their clients, indicating a channel-centric go-to-market approach.
What is the financial outlook for cidaas based on available data, particularly regarding return on investment?
cidaas demonstrates a strong financial outlook, evidenced by a Forrester Consulting Total Economic Impact (TEI) study which calculated a 3-year ROI of 178% and identified potential benefits of €1.05 million for organizations using its CIAM solution. While specific revenue or fundraising data isn't public, these findings, coupled with securing over 1 billion identities for 300+ clients in 182 countries, suggest significant value generation and a stable financial position.
What is the leadership's primary strategic focus for cidaas, as indicated by recent statements and roles?
The leadership, primarily Sadrick Widmann as CEO and managing director, emphasizes new trends in Customer Identity Management (CIAM) and the importance of AI-driven capabilities in SaaS platforms. Sadrick Widmann frequently speaks at events, focusing on how cidaas, as a European cloud identity & access management provider, can simplify identity and access management for companies, signaling a strategic focus on innovation and market education.
How does cidaas's pricing structure for its IAM and CIAM solutions compare, and what does it indicate about target users?
cidaas offers different pricing structures for IAM and CIAM, indicating distinct target users. For CIAM, there's a 'Free' plan up to 500 users and an 'Essentials' plan at 699€/month for 1000 users. For IAM, a 30-day 'Free Trial' for 30 users is followed by a standard price of 4.50€ per user. This suggests CIAM is designed for businesses needing extensive customer identity features, potentially starting small and scaling, while IAM targets workforce solutions with per-user scalability.
How does cidaas distinguish its identity verification capabilities from a specialist like Onfido?
cidaas distinguishes its identity verification through its 'cidaas ID validator' by integrating it as part of a broader, unified identity platform covering IAM and CIAM. While Onfido specializes purely in online identity verification, cidaas provides automated ID card checks, badge recognition, and reading out badge data via AI as a component within its comprehensive suite, aiming to provide a complete identity ecosystem rather than a standalone verification service.
What role does the 'AI agent platform' play in cidaas's overall product strategy?
The 'AI agent platform' plays a central role in cidaas's product strategy by connecting all cidaas products into a smart identity ecosystem. This integration aims to leverage AI capabilities to enhance authentication, authorization, and security architecture, positioning cidaas to address the future of Identity & Access Management in an AI-driven world.
What is cidaas's strategy for achieving broad integration capabilities with existing enterprise systems?
cidaas's strategy for broad integration capabilities relies on utilizing open standards such as OAuth2, OpenID Connect, and SAML to provide Single Sign-On across various applications. The platform also offers extensive plugins and SDKs to facilitate easy integration into any application or software solution, aiming to serve as a centralized master user identity for businesses.
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