Clearview Social

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Clearview Social

Clearview Social Competitive Intelligence & Landscape

clearviewsocial.com ·

Overview

Clearview Social Overview

Clearview Social (clearviewsocial.com) is an employee advocacy software company that helps businesses amplify their brand through online engagement by empowering employees to share approved company content on their social media networks. Founded in December 2013, the company provides a platform where seamless sharing meets measurable impact, enabling organizations to expand their reach and drive social media results.

The core products and services offered by Clearview Social include Employee Advocacy software, Social Media Automation, Corporate Posting tools, Social Media AI for time savings, and Social Media Analytics to measure ROI. It also features content discovery, leaderboards and gamification to encourage employee participation, and robust Enterprise Functionality to engage employees across various offices and departments. Use cases span marketing, recruiting, corporate communications, event promotion, and sales enablement.

Clearview Social targets a wide range of professional services firms and businesses, including elite Am Law 100 law firms and leading companies in accounting, staffing, real estate, technology, insurance, consulting, and publishing. The company has earned the trust of over 10,000 users and is rated 4.7 out of 5 by its customers. While specific headquarters and company size are not explicitly stated on the provided pages, it is a part of ProfitSolv, a suite of billing, payments, and software solutions for professional services firms.

Competitors

Clearview Social Competitors

Clearview Social specializes in employee advocacy software, and several competitors offer varying features and focuses in the social media management and advocacy space. One notable direct competitor is Oktopost, which is primarily a B2B social media management tool with an advocacy add-on. In contrast, Clearview Social is designed from the ground up specifically for employee advocacy, aiming to simplify content sharing for employees without adding to their workload [https://clearviewsocial.com/clearview-social-vs-oktopost/].

Sprout Social represents another key competitor, functioning as a broader social media management platform. While Sprout Social offers social media tools, Clearview Social emphasizes making employee sharing remarkably simple and powerful, positioning itself as a more streamlined and automated solution for content sharing compared to Sprout Social [https://clearviewsocial.com/clearview-social-vs-sproutsocial/].

Other alternatives to Clearview Social include Hootsuite Amplify and DSMN8.

Hootsuite, a widely recognized social media management platform, offers an employee advocacy component through Amplify.

DSMN8 is also listed as a competitor that provides similar benefits. These platforms often compete on features, pricing, and the overall value proposition they offer for employee engagement and social media amplification [https://www.softwaresuggest.com/clearview-social/alternatives][https://sourceforge.net/software/product/Clearview-Social/alternatives].

Indirect competitors or broader social marketing tools that may overlap with Clearview Social's offerings include Agorapulse, Brandwatch, and Sendible. These companies generally provide more comprehensive social media management, listening, and analytics suites, whereas Clearview Social maintains a specialized focus on empowering employees to promote content through their networks to drive social media results [https://leadiq.com/c/clearview-social-inc/5a1d838924000024005e210b].

Alternatives

Clearview Social Alternatives

Product & Pricing

Clearview Social Product and Pricing Intelligence

Clearview Social offers three distinct pricing tiers: Team, Business, and Enterprise, all billed annually [https://clearviewsocial.com/pricing/]. The Team plan, priced at $425/month, includes 1 administrator, 3 social accounts, and employee advocacy for up to 50 employees. The Business plan, the most popular option at $675/month, expands to 3 administrators, 10 social accounts, and employee advocacy for 100 employees, adding features like approval workflows, tagging, referral and campaign tracking, and branded emails. For larger organizations, the Enterprise plan offers custom pricing and includes 3 or more administrators and 10 or more social accounts, with robust functionality for managing content across various departments and a high volume of users [https://clearviewsocial.com/enterprise-functionality/].

While there isn't a free tier, Clearview Social offers a free demo for prospective clients to explore the software platform and discuss their social media goals and pricing [https://clearviewsocial.com/request-a-demo/?hsLang=en]. The core of Clearview Social's offering is its employee advocacy software, designed to drive social media results by empowering employees to promote content through their networks [https://clearviewsocial.com/].

Key features available across different plans, with advanced capabilities in higher tiers, include Social Media AI for optimizing posting times (PeakTime™ AI), Social Media Automation for streamlined management, Social Media Analytics for tracking clicks, content stats, employee shares, and Earned Media Value, and Corporate Posting tools for planning, scheduling, and publishing content to company social media accounts [https://clearviewsocial.com/social-media-analytics/, https://clearviewsocial.com/corporate-posting/, https://clearviewsocial.com/]. The platform also incorporates Leaderboards & Gamification to motivate employee participation and engagement in social sharing [https://clearviewsocial.com/leaderboards-and-gamification/].

Hiring & Layoffs

Clearview Social Hiring and Layoffs

Clearview Social, established in 2013, has not indicated any recent layoffs; instead, the company's strategic focus suggests a pattern of growth and an emphasis on enhancing recruitment through its core offerings. As a provider of employee advocacy software, Clearview Social positions its platform as a vital tool for organizations to attract and retain talent by leveraging their existing employee networks on social media [https://clearviewsocial.com/use-cases/recruiting/]. This approach to recruiting is a significant aspect of their product, suggesting a stable to increasing demand for their services.

The company's offerings in social media automation, AI, and analytics are designed to streamline recruitment efforts and reduce costs associated with traditional hiring [https://clearviewsocial.com/].

Clearview Social emphasizes that the best candidates often come through referrals, and their software facilitates this process by empowering employees to share job postings within their social circles [https://info.clearviewsocial.com/resources/webinars/successful-recruiting-with-clearview-social]. This focus indicates that while direct hiring within Clearview Social isn't explicitly detailed, their product strategy is deeply intertwined with helping other companies improve their hiring outcomes, particularly through platforms like LinkedIn [https://clearviewsocial.com/blog/how-to-use-linkedin-for-recruitment-a-guide-to-linkedin-employee-advocacy/].

Clearview Social highlights its utility for HR and recruiting professionals, enabling them to reach a wider audience of potential candidates at lower costs [https://clearviewsocial.com/use-cases/recruiting/]. Their content frequently addresses challenges in the hiring market, such as labor shortages and increased turnover, and presents their employee advocacy program as a solution [https://info.clearviewsocial.com/resources/webinars/staffing-using-social-media-winning-on-recruitment-and-retention]. This suggests a robust demand for their software in a competitive hiring landscape, which likely translates into a stable business environment for Clearview Social itself. With over 10,000 users, including elite firms, the company demonstrates a strong market presence and continued growth [https://clearviewsocial.com/about/].

Leadership

Clearview Social Management and Leadership Team

Clearview Social, a company established in December 2013, is a prominent provider of employee advocacy software designed to help businesses amplify their brands through online engagement. The platform focuses on enabling employees to easily share content across their networks, with features like Social Media AI, Social Media Automation, and Social Media Analytics to streamline and measure these efforts. Over 10,000 users, including top law firms and leading companies across various sectors, trust Clearview Social for their social media strategies.

Leading the technological advancements at Clearview Social is Bill Boulden, the Chief Technology Officer. He is the longest-tenured employee and has been instrumental in building the software, now guiding its future infrastructure.

Boulden also hosts the company's new series of how-to video tutorials, offering guidance on using the Clearview Social platform.

Colin Walsh frequently contributes to Clearview Social's blog, with several posts in late 2022 discussing topics like new features, best practices, and a year in review for the company.

Walsh has nearly four years of experience as the Head of Client Success, observing and identifying effective administrative behaviors that drive the best results for organizations using the platform.

Financials

Clearview Social Financial Performance, Fundraising, M&A

Clearview Social, launched in December 2013, has established itself as a significant player in the employee advocacy software market. The company reports an impressive Earned Media Value of over $75 million for its customers, with one client experiencing a 1,300% increase in LinkedIn traffic and a 124% rise in year-over-year leads, translating to hundreds of thousands of dollars in new revenue. This success highlights the platform's ability to deliver substantial return on investment (ROI) for its users, particularly in the professional services sector.

While specific fundraising rounds and valuations for Clearview Social are not publicly detailed, its acquisition by ProfitSolv indicates a significant financial milestone.

ProfitSolv is described as a comprehensive suite of billing, payments, and software solutions for legal, accounting, and other professional services firms, positioning Clearview Social within a larger, specialized ecosystem. This acquisition suggests a strategic alignment aimed at enhancing efficiency, productivity, and revenue for firms.

Clearview Social offers various pricing tiers, including a "Team" plan at $425/month for 50 employees and a "Business" plan at $675/month for 100 employees, both billed annually. An "Enterprise" plan is also available with custom pricing. The company boasts a strong client base, serving over 10,000 users, including elite Am Law 100 law firms and leading companies in accounting and other sectors. This broad adoption and positive customer feedback, with a 4.7 out of 5 rating, underscore its market presence and financial health. The company also highlights being the "#1 selling tool" for Top 100 Accounting Firms, having generated over $20 million in Earned Media Value (EMV) and over 10 million social media shares for its accounting clients alone, demonstrating its strong performance in key verticals.

Partnerships

Clearview Social Partnerships, Clients and Vendors

Clearview Social works with a diverse range of clients, including legal firms, accounting practices, and technology companies, to enhance their employee advocacy and social media strategies. Notable enterprise clients include Pernini Legal, which improved lead quality and generation efforts; Rea & Associates, an accounting firm with over 400 employees; Jackson Walker, a legal firm of similar size that boosted LinkedIn views by 20%; and Veritiv Corporation, which leveraged Clearview Social to amplify its brand on LinkedIn across its nationwide footprint [https://clearviewsocial.com/wp-content/uploads/2023/11/Clearview-Social-Veritiv-Case-Study.pdf]. Schneider Downs also selected Clearview Social after evaluating various social listening and automation tools to address employee adoption and messaging consistency [https://clearviewsocial.com/wp-content/uploads/2024/08/Schneider-Downs_Case-Study_CS.pdf]. Additionally, Sumo Logic, a technology company with over 800 employees, has utilized Clearview Social for content distribution [https://clearviewsocial.com/case-studies/sumo-logic/].

Clearview Social emphasizes its ease of use and integrates with common business communication platforms to streamline workflows. The platform offers a direct integration with Slack and Microsoft Teams, allowing for one-click content distribution and facilitating collaboration among team members [https://clearviewsocial.com/slack-integration/][https://clearviewsocial.com/corporate-posting/]. These integrations ensure that approved, ready-to-share content can be efficiently disseminated to employees, enhancing overall social media management.

The platform is designed to bring various social media management tools into a unified space, supporting functions from communication and lead management to graphic design. This integration capability allows Clearview Social to seamlessly fit into existing workflows, providing a comprehensive solution for tracking social media performance and unlocking valuable insights for strategic decision-making [https://clearviewsocial.com/social-media-analytics/]. Testimonials from clients like Eric Majchrzak, Chief Strategy Officer at BeachFleischman, highlight significant returns, with one reporting a 1,300% increase in LinkedIn traffic to their website and a 124% increase in year-over-year leads, translating to hundreds of thousands of dollars in new revenue [https://clearviewsocial.com/testimonials/].

Events

Clearview Social Event Participations

Clearview Social actively engages its audience through various educational events, primarily focusing on webinars to share insights and best practices in social media and employee advocacy. The company hosts numerous on-demand social media webinars, accessible through its extensive webinars library, which aims to equip professionals with the latest resources for maximizing their marketing efforts [https://clearviewsocial.com/resources/webinars/]. These webinars cover a range of critical topics designed to elevate digital marketing strategies and foster business growth.

Past webinar topics demonstrate Clearview Social's commitment to providing actionable advice. These have included sessions on "Crafting & Boosting LinkedIn Posts with Employee Advocacy" [https://info.clearviewsocial.com/resources/webinars/crafting-boosting-linkedin-posts-with-employee-advocacy], "Building Your 2026 Content Calendar: Tips and Tricks" [https://info.clearviewsocial.com/resources/webinars/building-your-2026-content-calendar-tips-and-tricks], and "The Social Selling Playbook: Empowering Your Team to Drive More Leads" [https://info.clearviewsocial.com/webinars/social-selling-playbook]. Other notable webinars have addressed "LinkedIn 2024: Navigating the Future of B2B Social Media Marketing" [https://info.clearviewsocial.com/resources/webinars/linkedin-2024-navigating-the-future-of-b2b-social-media-marketing] and the transformative impact of AI in sessions like "AI Unleashed: Revolutionizing Employee Advocacy" [https://info.clearviewsocial.com/resources/webinars/ai-unleashed-revolutionizing-employee-advocacy] and "How to Implement AI into Your Social Media" [https://info.clearviewsocial.com/resources/webinars/how-to-implement-ai-into-your-social-media].

The company also focuses on performance measurement and ROI through webinars such as "How to Measure Social Sharing and Employee Advocacy Inside Your Company" [https://info.clearviewsocial.com/resources/webinars/how-to-measure-social-sharing-and-employee-advocacy-inside-your-company] and "How to Measure and Increase Your Social Media ROI" [https://info.clearviewsocial.com/resources/webinars/how-to-measure-and-increase-your-social-media-roi]. In November 2022, Clearview Social launched "The User Learning Series," a 4-part webinar series offering an in-depth look into the company's platform and features, providing users with comprehensive training and insights [https://clearviewsocial.com/blog/loading-new-webinar-series-alert-sign-up-here/]. These regular educational events underscore Clearview Social's dedication to supporting its users and the broader marketing community.

Frequently Asked Questions

What is Clearview Social's strategic focus, given its webinar topics?

Clearview Social's strategic focus is on educating its audience about maximizing digital marketing efforts and employee advocacy, as evidenced by its extensive webinar library. Topics range from crafting LinkedIn posts and building content calendars to social selling, navigating B2B social media, and integrating AI into social media and employee advocacy. The company also emphasizes performance measurement and ROI through webinars on tracking social sharing and increasing social media ROI.

What does Clearview Social's emphasis on recruitment in its product offerings signal about its business strategy?

Clearview Social's emphasis on recruitment within its product offerings indicates a strategic focus on expanding its market beyond traditional marketing departments to include HR and recruiting professionals. By positioning its employee advocacy platform as a tool for attracting and retaining talent, the company addresses critical market needs like labor shortages and increased turnover, suggesting a stable and growing demand for its services among a broader client base.

How does Clearview Social position itself against broader social media management platforms like Oktopost and Sprout Social?

Clearview Social positions itself as a specialized employee advocacy solution, contrasting with broader social media management platforms like Oktopost and Sprout Social. While competitors offer advocacy as an add-on or a feature within a larger suite, Clearview Social is designed specifically for employee advocacy, emphasizing simplicity and powerful automation to streamline content sharing for employees, thereby differentiating its core value proposition.

What does Clearview Social's acquisition by ProfitSolv imply about its market strategy and financial outlook?

Clearview Social's acquisition by ProfitSolv suggests a strategic alignment aimed at enhancing efficiency and revenue within a larger ecosystem of billing, payments, and software solutions for professional services firms. This integration indicates a strong financial milestone and positions Clearview Social to leverage ProfitSolv's specialized reach, potentially expanding its market presence and ensuring a stable financial outlook within its target verticals.

What is the strategic significance of Bill Boulden's role as CTO at Clearview Social?

As the longest-tenured employee and Chief Technology Officer, Bill Boulden's role is strategically significant for Clearview Social's product stability and future innovation. He has been instrumental in building the software's foundational infrastructure and continues to guide its evolution, also providing direct user guidance through how-to video tutorials. This dual role ensures both technical continuity and direct user support.

What do Clearview Social's various pricing tiers indicate about its target market segmentation?

Clearview Social's tiered pricing structure (Team, Business, Enterprise) indicates a segmentation strategy targeting a range of business sizes, from small teams to large enterprises. The Team plan ($425/month for 50 employees) caters to smaller groups, while the Business plan ($675/month for 100 employees) is popular for mid-sized organizations with added features like approval workflows. The custom-priced Enterprise plan targets larger organizations needing robust functionality across multiple departments and a high volume of users, showing a comprehensive market reach.

How do Clearview Social's reported earned media value and client ROI metrics inform its competitive standing?

Clearview Social's reported earned media value exceeding $75 million and client ROI metrics, such as a 1,300% increase in LinkedIn traffic for one client, significantly bolster its competitive standing. These figures demonstrate tangible, substantial financial returns for its users, particularly in the professional services sector, providing strong evidence of the platform's effectiveness and justifying its value proposition against competitors.

What is the strategic rationale behind Clearview Social's integrations with Slack and Microsoft Teams?

Clearview Social's integrations with Slack and Microsoft Teams serve a strategic rationale to streamline workflows and enhance user adoption by embedding content distribution into commonly used communication platforms. These integrations facilitate one-click content sharing, making it easier for employees to participate in advocacy programs and fostering greater collaboration, thereby maximizing engagement and content reach.

What does Clearview Social's focus on 'Corporate Posting' capabilities suggest about its evolution beyond pure employee advocacy?

Clearview Social's inclusion of 'Corporate Posting' capabilities suggests an evolution beyond pure employee advocacy towards offering a more comprehensive social media management solution. This feature allows organizations to plan, schedule, and publish content directly from company social media accounts, indicating an intent to provide a unified platform for both employee-driven and corporate-managed social media strategies.

Given the case studies, what key benefits does Clearview Social deliver to its enterprise clients?

Based on its enterprise client case studies, Clearview Social consistently delivers key benefits such as improved lead quality and generation, significant boosts in LinkedIn traffic and views (e.g., 1,300% increase in LinkedIn traffic for BeachFleischman), and enhanced brand amplification across nationwide footprints. Clients like Pernini Legal, Rea & Associates, Jackson Walker, and Veritiv Corporation have leveraged the platform to address challenges in employee adoption, messaging consistency, and content distribution, leading to measurable business impact.

What does Colin Walsh's role as Head of Client Success and his blog contributions reveal about Clearview Social's approach to customer engagement?

Colin Walsh's role as Head of Client Success, coupled with his frequent blog contributions on features and best practices, reveals Clearview Social's proactive approach to customer engagement and success. His nearly four years of experience in this role allow him to identify and share effective administrative behaviors, ensuring that clients maximize their use of the platform and achieve optimal results, thereby fostering strong client relationships and retention.

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