Craftnote Competitive Intelligence & Landscape

Craftnote (craftnote.de) is a prominent German software company specializing in digital solutions for the construction and skilled trades industry. Headquartered in Berlin, Germany, and operating under Aceve Deutschland GmbH, Craftnote offers a comprehensive digital construction folder (digitale Baumappe) designed to streamline workflows for craftsmen and construction businesses. Their core mission is to

Craftnote (craftnote.de) offers a comprehensive digital construction management solution designed to streamline operations for various trades, including SHK, high-rise, civil, drywall, electricians, painters, metalworkers, carpenters, tilers, roofers, and joiners. The platform centralizes crucial information in a digital construction map, allowing real-time access and simplified coordination between the office and the construction site. Key features encompass a Bautagebuch (construction logbook) for digital record-keeping, robust Baudokumentation to prevent unwarranted defect claims, and Zeiterfassung (time tracking) accessible via mobile or computer. Additionally, Craftnote facilitates team communication through its integrated Chat feature, provides standardized and customizable Rapport (report) forms for organizing daily tasks, and includes a Plantafel (planning board) for resource and capacity management, alongside Fahrzeug-Tracking for live fleet location and automated logbooks.

For more advanced back-office tasks, Craftnote provides a dedicated product called Büro Plus. This module, currently priced at €49.90 per user/month (excluding VAT) with annual billing, is a discount from its previous price of €69.90 per user/month.

Büro Plus is designed to eliminate paper chaos by enabling users to create offers and invoices using templates and automations, store customer data centrally, maintain a digital catalog of materials and services, and perform automatic calculations. It ensures a real-time overview of all open offers and invoices, and is GoBD-compliant and ready for e-invoicing, ensuring legal certainty and efficient billing processes.

While Craftnote emphasizes its all-in-one approach, it also offers Schnittstellen (interfaces) to integrate with existing applications, aiming to prevent duplicate entries and optimize workflows. Currently, Craftnote does not charge for an active interface, although the company notes that costs for interfaces can sometimes comprise two components. The platform operates as a cloud-based software, meaning no local installation is required, and its full range of functions, including modules and user roles, is detailed on the Craftnote website's pricing page. Users can test the platform for free, accessing an intuitive system for efficient order processing and management.

Craftnote (craftnote.de) actively seeks to expand its team, reflecting a strategic focus on enhancing its innovative platform for the craft and construction industries. The company regularly lists full-time positions at its Berlin location, indicating a commitment to developing its core product and reaching a broader audience. Current job openings span crucial areas like product development, marketing, and customer support, signaling Craftnote's dedication to improving user experience and market penetration.

Notably, Craftnote is currently hiring for a UX Designer / Product Designer (m/w/d), a Content Manager (m/w/d), and a Customer Support & Success Manager (m/w/d), all based in Berlin and offered as full-time roles [https://craftnote.de/jobs/]. These roles are vital for the company's mission to streamline digital workflows for craft businesses, allowing them to save time and costs by replacing traditional analog processes with efficient digital solutions [https://craftnote.de/jobs/ux-designer-m-w-d/]. The open positions highlight Craftnote's investment in both the design and functionality of its app, as well as its ability to effectively communicate its value proposition to potential and existing customers.

The consistent offering of roles in product management and design, such as a Product Manager (m/w/d) [https://craftnote.de/jobs/product-manager-m-w-d/], alongside marketing and customer-facing positions, underscores Craftnote's growth-oriented strategy. There is no public information or indication of recent layoffs at Craftnote. Instead, the hiring patterns suggest a healthy expansion phase, aiming to further integrate digital solutions into the trades and solidify its position as a central tool for project planning, task coordination, and documentation within the craft sector [https://craftnote.de/blog/craftnote-wird-7-und-steht-auf-8-1-2-starken-grundsteinen/]. This aligns with their vision of seamlessly connecting the tradition of craftsmanship with the digital world.

Craftnote, operating under the legal entity Aceve Deutschland GmbH, is a digital solution provider for the trades sector, emphasizing a paperless workflow for construction projects [https://craftnote.de/]. While specific revenue figures are not publicly disclosed, Craftnote generates income through various subscription tiers, with prices ranging from 14.90 € to 49.90 € per user per month for annual billing, and additional costs for features like vehicle tracking [https://craftnote.de/preise/]. The company positions itself as a tool to enhance efficiency and organization for various trades, suggesting a recurring revenue model based on user subscriptions.

Regarding fundraising and financial health, Craftnote was initially part of the HVD-Gruppe and has since become a component of Aceve, a broader network that consolidates experiences and ideas from across Europe [https://craftnote.de/craftnote-powered-by-aceve/]. This integration into Aceve implies a strategic alignment for growth and development, leveraging collective resources and knowledge from over 15,000 craft businesses throughout Europe. The company celebrated its seventh anniversary of official founding, with the underlying idea developing over 8.5 years, indicating sustained operations and evolution in the market [https://craftnote.de/blog/craftnote-wird-7-und-steht-auf-8-1-2-starken-grundsteinen/].

There is no explicit information on specific funding rounds, valuations, or acquisition activities for Craftnote as a standalone entity. However, its position within Aceve suggests a larger organizational structure that supports its growth and market expansion. The company focuses on continuous innovation and aims to seamlessly connect traditional craftsmanship with the digital world, driven by a mission to create more time for essential craft work by providing accessible software for all tradespeople [https://craftnote.de/ueber-uns/]. Its continuous efforts in product development and its dynamic team, evident from open job positions, reflect an ongoing investment in its platform and future growth [https://craftnote.de/jobs/].

Craftnote (craftnote.de) actively engages with the craft and trade industry through a variety of online events and educational resources, demonstrating their commitment to digital transformation in the skilled trades. They host an "Events" page https://craftnote.de/event/ to highlight opportunities for craftsmen to delve into digital craftsmanship and learn how Craftnote can enhance their operations. These events often feature insights from industry experts and fellow craftspeople, fostering a sense of community among users.

Central to their event strategy are Craftnote's frequent online webinars, which cover key aspects of digitalizing craft businesses. Examples include sessions on efficient proposal and invoicing processes with "Büro Plus" https://craftnote.de/event/angebot-und-rechnung/, strategies for attracting new employees and apprentices using AI and social media https://craftnote.de/event/mitarbeitergewinnung/, and optimizing operations through vehicle tracking with their CEO https://craftnote.de/event/effizienz-dank-fahrzeugtracking/. These free, online sessions are designed to provide practical, time-efficient solutions for real-world challenges faced by tradespeople.

In addition to these focused webinars, Craftnote also offers online demos tailored for new customers to introduce them to digital task management and the overall benefits of integrating Craftnote into their daily workflow https://craftnote.de/event/aufgabenmanagement/. Their commitment to supporting users extends beyond live events through their active customer service, a comprehensive help section https://craftnote.de/termin-anfragen/, and a dedicated blog https://craftnote.de/blog/ that provides ongoing information, tips, and tricks related to digitalization, project management, and daily operations for various trades. Through these diverse offerings, Craftnote empowers craft businesses to navigate the digital landscape effectively.