Deedster Competitive Intelligence & Landscape

Deedster offers a suite of products and solutions tailored for various market segments. For banking and finance, it provides a Financed Emissions Platform and solutions to enrich banking and payment services with sustainability data, enabling deeper customer engagement and cross-selling [deedster.com/]. For large organizations and SMEs, Deedster offers an Employee Engagement App and a Sustainable Living Tracker, designed to educate and engage employees on climate matters and align them with net-zero strategies. Its offerings, including a Carbon Footprint Calculator and Deedster Quiz, are rooted in scientific data, using over 90 data sources to provide granular and relevant carbon footprint analysis [deedster.com/].

The core of Deedster's approach involves three key pillars: Measure, Explain, and Reduce. The company's carbon calculator transforms payments into actionable insights, while its content creators craft digestible climate science findings for quizzes and

While Deedster does not publicly list specific pricing plans or tiers on its website, it clearly positions its solutions for different organizational sizes and needs. For Banking & Finance, their solutions enrich banking and payment services with sustainability data and climate actions, optimizing cross-selling and customer engagement. For Large Organizations and SMEs, they provide tools to engage and educate employees on climate and sustainability, aligning workforces with net-zero strategies. The company offers ready-to-run team challenges, making sustainability practical and measurable, particularly appealing to small and mid-sized companies seeking to implement an employee engagement program without building it from scratch.

Deedster's carbon calculator solutions are adaptable, ranging from employee engagement to Scope 3 reporting and customer education, indicating a modular or customizable approach that likely influences pricing. The Deedster App focuses on turning sustainability strategies into measurable employee engagement, with over half of users applying sustainability in their work after a challenge [https://deedster.com/sustainability-engagement-app/]. The Financed Emissions Platform helps banks and financial institutions gain ESG data for reporting and risk management by simplifying the process of obtaining emissions data from SME clients [https://deedster.com/financed-emissions/].

Deedster offers a variety of products including a Sustainability Quiz for engaging learning [https://deedster.com/deedster-quiz/], and a Carbon Footprint Calculator to help individuals understand and reduce their climate impact [https://deedster.com/carbon-footprint-calculator/]. Interested parties are encouraged to "Get in touch" for details, suggesting a tailored pricing model based on specific client requirements rather than standardized, off-the-shelf plans.

Deedster's hiring patterns reflect its core business model: providing ESG engagement and data collection solutions for banks, fintechs, and corporates [deedster.com/about-us/]. The company emphasizes engaging employees and customers with sustainability data and climate actions. Job openings would likely align with roles in product development for their Employee Engagement App, Financed Emissions Platform, and Sustainable Living Tracker [deedster.com/]. There's a strong need for experts who can "measure, explain, and reduce their carbon footprints" using scientific data and gamified features [deedster.com/press/deedster-becomes-swisscom-partner/].

The company is particularly focused on roles that can help embed sustainability strategies, track measurable impact, and facilitate employee learning and habit change [deedster.com/sustainability-engagement-app/]. Given their offerings for financial institutions, there would also be a demand for professionals with expertise in ESG reporting and integrating Deedster's platforms into banking and payment services [deedster.com/financed-emissions/]. The consistent invitation to

Deedster is trusted by over 100 corporates, banks, and fintechs across 50 markets, highlighting its broad adoption and robust customer base [https://deedster.com/]. The company's vision is to enable the shift to a sustainable world by engaging millions in climate action, offering solutions that enrich banking and payment services with sustainability data and climate actions [https://deedster.com/].

Further solidifying its market position and potential for future growth, Deedster was recognized as the Winner of the Mastercard Lighthouse MASSIV Spring 2025 program [https://deedster.com/press/win-mastercard-lighthouse/]. This achievement underscores its innovative ESG and carbon reporting solutions for banks and insurers, aiding them in supporting SME clients with data-driven insights. The company also continues to scale its climate impact, integrating with partners like Swisscom to make sustainability more accessible and actionable [https://deedster.com/press/deedster-becomes-swisscom-partner/].

Beyond their own series, Deedster collaborates with industry leaders on insightful webinars and discussions. They teamed up with AXA Climate School to host a CSR Roadmap webinar, featuring insights from Deutsche Telekom on embedding sustainability within organizations. Furthermore, Deedster partnered with Polestar for "happy hour" talks in Zurich, discussing how leaders can create sustainable change, an event designed in a "Swedish Style Yuletide Talks" format with seasonal treats.

Deedster is also recognized for its innovation in competitive programs. The company was named the Winner of the Mastercard Lighthouse MASSIV Spring 2025 program, an accelerator for startups addressing global challenges, specifically for its ESG and carbon reporting solution for banks and insurers. This recognition underscores their commitment to scaling climate impact within the financial industry through programs like Mastercard Lighthouse MASSIV.