Exact Sales

Exact Sales Competitive Intelligence & Landscape

exactsales.com.br ·

Overview

Exact Sales Overview

Exact is a Dutch software company specializing in cloud-based business software solutions for small and medium-sized enterprises (SMEs). Founded in 1984 and headquartered in Delft, Netherlands, the company provides a range of software products that automate core business processes such as accounting, ERP, finance, HR, and manufacturing, helping businesses work more efficiently and make informed decisions (Exact), exact.com).

The company's core products include Exact Online, Exact Globe, and Exact Synergy, which serve industries like wholesale distribution, professional services, and manufacturing. With over 675,000 companies relying on its solutions primarily in Europe, especially in the Netherlands, Belgium, and Germany, Exact emphasizes innovation, responsible business practices, and an open company culture (exact.com).

Exact's mission is to turn on the lights for businesses by providing insight and data that enable smarter decision-making, fostering growth and sustainability. The company employs more than 2,000 professionals, with a strong focus on continuous innovation and customer success, making it a leader in SME software solutions (Exact).

Competitors

Exact Sales Competitors

Xactly is a leading provider of sales performance management software, known for its enterprise-grade solutions that automate complex sales commissions and provide deep analytics. Its key differentiator is its ability to handle multi-tiered, variable compensation plans with high accuracy and compliance, making it ideal for large organizations with complex needs. Xactly's market positioning is as a premium, enterprise-focused platform with a long-standing presence of over 20 years, and its pricing is typically custom, reflecting its extensive feature set (Toolradar).

Salesforce is a major competitor in the CRM and sales management space, offering a comprehensive platform that integrates sales, marketing, and customer service. Its strength lies in its extensive ecosystem, customization options, and scalability for small to large businesses. Compared to Exact Sales, Salesforce provides broader functionality beyond sales automation, but it may come with higher costs and complexity, especially for smaller teams. Salesforce's market share is significant, and its flexible pricing model allows businesses to tailor solutions to their needs (Appvizer).

Klue specializes in competitive intelligence and enablement tools, providing real-time insights and deal intelligence to sales teams. Its key differentiator is its AI-powered competitive data collection and sharing capabilities, which help sales teams respond quickly to market changes. While Exact Sales focuses on sales automation and process efficiency, Klue enhances sales strategy through intelligence, making it more suitable for teams emphasizing competitive positioning. Klue's market position is niche but rapidly growing, with a focus on sales enablement (Klue).

Forecastio is an emerging alternative, especially for organizations using HubSpot. It connects sales performance directly to revenue forecasting and offers seamless integration with HubSpot CRM. Its main advantage over Exact Sales is its focus on revenue-driven sales performance management, with AI-driven insights and easier adoption for SMBs and mid-market companies. Forecastio's pricing and features are designed to be accessible and straightforward, appealing to teams seeking quick deployment and integration (Forecastio).

Carvd is a newer player that offers simple, flat-rate sales commission software suitable for growing teams. Its key differentiator is rapid setup (under an hour) and transparent pricing starting at $49/month, contrasting with the complex and often costly implementation of Xactly. Carvd targets mid-market and SMBs that need flexible commission management without enterprise-level complexity, making it a competitive alternative for companies seeking ease of use and affordability (Carvd).

Alternatives

Exact Sales Alternatives

Product & Pricing

Exact Sales Product and Pricing Intelligence

ExactSales offers a range of sales and product intelligence solutions with various pricing plans tailored to different business sizes and needs. According to the latest data, ExactBuyer provides simple, tiered pricing plans starting with a Starter plan at $99/month, which includes CRM integrations, phone and email verification, AI search, and 1,000 contacts per month (ExactBuyer). The Growth plan is priced at $299/month and supports up to 10,000 contacts, while the Professional plan costs $999/month for larger teams with up to 100,000 contacts (ExactBuyer). For enterprise-level requirements, custom pricing is available. All plans include a 14-day free trial, allowing users to test features before committing (ExactBuyer).

Other sources highlight that SalesIntel offers plans starting at approximately $18,000 annually for their basic package, which includes 30,000 credits and supports up to 3 users, with additional costs for add-ons like intent data or visitor intelligence (fullenrich.com). They also provide flexible options, including custom enterprise plans.

Revic AI offers a more premium solution with plans like the Starter at $25,000/year supporting 10,000 tracked accounts, and a Growth plan at $50,000/year with advanced AI features and more accounts (Revic.ai). Additionally, PulseSignal offers more affordable, AI-driven pricing plans starting at $9/month for individual vendors and up to $99/month for full vendor intelligence (getpulsesignal.com). Overall, pricing varies significantly based on features, data volume, and user support, with most solutions offering tiered plans and free trials to evaluate their capabilities.

Hiring & Layoffs

Exact Sales Hiring and Layoffs

Recent hiring trends at Exact Sales indicate a strategic shift towards expanding sales capabilities, despite broader industry layoffs. While specific details about Exact Sales are limited in the search results, the overall industry context shows that companies like OpenAI are aggressively hiring sales personnel to drive enterprise adoption and revenue growth, even amid layoffs in other sectors (opentools.ai). This pattern suggests that Exact Sales may be focusing on strengthening its sales team to capitalize on market opportunities and adapt to a competitive environment.

In contrast, larger tech companies such as Microsoft, Salesforce, and Meta have implemented hiring freezes or layoffs in various divisions, particularly in cloud, sales, and AI-related roles.

Microsoft has suspended hiring in major cloud and sales groups to cut costs, signaling a cautious approach to expansion (reuters.com). Similarly, Salesforce and Meta have reduced their workforce, focusing on restructuring and reallocating resources toward AI and automation initiatives (businessinsider.com, thenextweb.com). These layoffs and hiring patterns reflect a strategic pivot towards AI-driven growth and efficiency, which could influence Exact Sales's future hiring decisions and company strategy.

Leadership

Exact Sales Management and Leadership Team

The leadership team at Exact Sales includes key executives such as Theo Orosco, who serves as the CEO and co-founder, and Felipe Roman, also a co-founder (theorg). As of early 2023, the team is responsible for setting strategic direction and overseeing operations in the company's cloud-based sales solutions. Recent leadership updates include the appointment of new senior members in 2022, such as Bas Graaf as Architecture Director, Tim Nieuwenhout as Support Director, and Ward Boehlee as Sales Director for Small Business Netherlands (exact.com, exact.com).

The company's executive management also includes Paul Ramakers as CEO since November 2020 and Alexander Rahusen as CFO, both playing vital roles in strategic growth and financial oversight (exact.com). The board of directors and other key leadership figures are regularly updated, with recent profiles emphasizing the company's focus on innovation and customer success (tracxn). Overall, Exact Sales maintains a dynamic leadership structure with ongoing leadership changes aimed at driving growth and technological advancement (rocketreach).

Financials

Exact Sales Financial Performance, Fundraising, M&A

Exact Sciences reported a strong financial performance for 2025, with total revenue reaching $3.25 billion, marking a significant increase from previous years and reflecting robust growth in their cancer screening and diagnostic tests segment (Exact Sciences). In the fourth quarter of 2025 alone, the company generated $878 million in revenue, up 23% year-over-year, driven by sales of products like Cologuard and Precision Oncology solutions (Exact Sciences).

Regarding fundraising and valuation, specific recent funding rounds, valuations, or M&A activity details are not explicitly provided in the available sources. However, the company’s recent financial results and market position suggest a healthy financial health indicator, with analyst ratings leaning towards a positive outlook and expectations of continued revenue growth, especially with plans to expand screening efforts and introduce new products (Public Investing).

Overall, Exact Sciences demonstrates strong revenue growth and a solid market position in cancer diagnostics, with ongoing investor confidence, although detailed recent fundraising, valuation figures, and M&A activity are not explicitly available in the provided search results.

Partnerships

Exact Sales Partnerships, Clients and Vendors

Exact has established a robust network of partnerships, clients, and vendors that significantly enhance its ecosystem. The company collaborates with a diverse range of partners, including resellers, accountants, developers, and system integrators, to deliver tailored solutions and expand its market reach (Exact). Notable partnerships include Algorithm Inc, a leading ERP and business process consulting firm, which joined the Exact international partner community in 2019, bringing extensive expertise in Exact Synergy and Acumatica ERP systems (Exact). Additionally, Exact’s partner program supports value-added resellers, system integrators, and software developers, providing resources such as APIs, add-on integrations, and marketing support to foster ecosystem growth (Exact). The company’s ecosystem also includes collaborations with international partners like infoSpring, Software Solutions, Donas Group, and Mendelson Consulting, aimed at expanding the adoption of Exact Synergy in North America (Exact). These strategic alliances enable Exact to offer comprehensive solutions, leverage technology integrations, and serve a broad enterprise client base across various industries.

Events

Exact Sales Event Participations

Exact Sales actively participates in and sponsors a variety of industry events, including conferences, trade shows, webinars, and community events. Notably, they are involved in the Xactly Upside 2026 conference scheduled for May 11-13, 2026, in Anaheim, California, which is their annual conference focusing on sales performance management and industry networking (Xactly). Additionally, they will be present at the Gartner CSO & Sales Leader Conference in Las Vegas from May 19-20, 2026, which covers topics like AI in sales and customer retention (Gartner). They also sponsor or participate in other events such as the WorldatWork Total Rewards event in San Antonio and the Knowledge 2026 conference in Las Vegas, further emphasizing their engagement in industry-leading gatherings (Xactly Events). These events serve as platforms for Exact Sales to showcase their solutions, network with industry leaders, and contribute to discussions on sales strategy and technology advancements.

Frequently Asked Questions

Who are Exact Sales's main competitors in the sales software market?

Exact Sales competes with companies like Xactly, Salesforce, Klue, and Forecastio. Xactly focuses on enterprise sales performance management, while Salesforce offers a broader CRM platform. Klue specializes in competitive intelligence, and Forecastio provides revenue forecasting integrated with HubSpot.

How does Exact Sales compare to Salesforce in terms of features and pricing?

Salesforce offers a comprehensive CRM platform with extensive customization, while Exact Sales focuses on sales automation and process efficiency. Salesforce's pricing can be higher and more complex, especially for smaller teams. Exact Sales also offers different pricing packages depending on the size of the company.

What are some popular alternatives to Exact Sales for small businesses?

For smaller businesses, alternatives like Salesforce Starter offer comprehensive CRM features with flexible pricing. ZoomInfo and Apollo.io are also strong contenders, offering robust B2B databases and sales intelligence tools. Cognism and Seamless.AI provide accurate contact data and automation for lead discovery.

What kind of competitive intelligence can I gather on Exact Sales?

You can track Exact Sales's strategic moves by monitoring their job postings, employee LinkedIn activity, ad campaigns, website changes, and industry event participation. This digital exhaust reveals insights into their product roadmap, hiring strategies, and market focus. ForesightIQ automates this process, surfacing strategic signals before official announcements.

Is Exact Sales currently hiring or laying off employees?

While larger tech companies are implementing hiring freezes, industry trends suggest Exact Sales may be strategically expanding its sales capabilities. Monitoring job postings and employee activity on platforms like LinkedIn can provide insights into Exact Sales's current hiring status and strategic priorities. Tools like ForesightIQ automate tracking these changes.

What events does Exact Sales participate in?

Exact Sales actively participates in industry events like Xactly Upside, Gartner CSO & Sales Leader Conference, WorldatWork Total Rewards, and Knowledge. These events serve as platforms for Exact Sales to showcase their solutions, network with industry leaders, and contribute to discussions on sales strategy and technology advancements.

What is Exact Sales's pricing strategy?

Exact Sales offers tiered pricing plans for its ExactBuyer product, starting with a Starter plan at $99/month. The Growth plan is $299/month, and the Professional plan is $999/month, depending on the number of contacts included. Custom pricing is available for enterprise-level requirements. They also offer a 14-day free trial.

Who are the key leaders at Exact Sales?

Key leaders at Exact Sales include CEO and co-founder Theo Orosco and co-founder Felipe Roman. Other executive leaders include Paul Ramakers (CEO) and Alexander Rahusen (CFO). The company's leadership team also includes directors such as Bas Graaf (Architecture Director), Tim Nieuwenhout (Support Director), and Ward Boehlee (Sales Director for Small Business Netherlands).

How can I monitor Exact Sales's partnerships and collaborations?

Monitoring Exact Sales's press releases, news articles, and partner websites can provide insights into their strategic alliances. Tracking mentions of Exact Sales alongside other companies can reveal potential partnerships and expansions within their ecosystem. ForesightIQ automates this monitoring, flagging new partnership announcements and collaborations as they emerge.

What market signals can indicate Exact Sales's next strategic moves?

Changes in Exact Sales's job postings (e.g., new roles in AI), website updates (e.g., new product features), and shifts in their ad campaigns can signal upcoming strategic initiatives. Increases in LinkedIn activity from employees in specific departments might indicate a new focus area. By monitoring these signals, you can anticipate Exact Sales's future plans.

What types of software solutions does Exact Sales offer?

Exact is a Dutch software company specializing in cloud-based business software solutions for small and medium-sized enterprises (SMEs). The company provides a range of software products that automate core business processes such as accounting, ERP, finance, HR, and manufacturing, helping businesses work more efficiently and make informed decisions.

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