Tenant Turner Competitive Intelligence & Landscape

Tenant Turner is a private company founded in 2013 that specializes in providing leasing, scheduling software, and property automation solutions for property managers across the United States and Canada. Headquartered in Glen Allen, Virginia, the company focuses on streamlining the rental process through its web-based platform, which includes features such as leasing automation, electronic lockboxes, and call centers to reduce vacancy rates and improve operational efficiency (PitchBook, Tenant Turner).

The company's core services revolve around tenant lead management, pre-qualification, and automating leasing activities to save property managers time and money. Tenant Turner’s platform allows property managers to capture and respond to leads instantly via web, email, and phone, while providing tools for scheduling viewings, follow-ups, and lead nurturing. Its solutions are designed to enhance tenant acquisition, improve leasing performance, and facilitate seamless property management operations (Tracxn, Tenant Turner).

With a workforce of approximately 20 employees and a growing market presence, Tenant Turner serves a broad client base of property management professionals. The company emphasizes its mission to solve the age-old problem of finding quality tenants quickly by creating user-friendly, effective software tailored for residential property management. Its value proposition centers on automating leasing tasks, reducing disruptions, and increasing occupancy rates, making it a key player in the real estate technology sector (Exa).

Tenant Turner offers a range of pricing plans designed to cater to property managers of different sizes and needs. The two main tiers are the Pro and Ultra plans. The Pro plan costs $1.30 per month per residential unit, with a minimum subscription of $65, and includes scheduling software and an automated phone system (Tenant Turner Pricing). The Ultra plan is priced at $2.70 per month per unit, with a minimum of $135, and bundles additional features such as messaging and leasing line services (Tenant Turner Pricing). Both plans include features like unlimited leads, calendar integrations, and support, with optional add-ons like electronic lockboxes and lockboxes for self-access, which have their own pricing structures (Tenant Turner Pricing). Recent updates emphasize predictable, transparent pricing without hidden fees, and bulk discounts are available for certain add-ons (Tenant Turner Pricing). Overall, Tenant Turner’s pricing model is designed to be flexible and scalable, supporting property managers from small portfolios to large enterprises.

As of early 2026, Tenant Turner continues to focus on innovation and growth within the property management technology sector. Recent reports indicate that the company has maintained a steady hiring pattern, with a slight decline in employee count by approximately 12% last year, now employing around 15-16 staff members (Growjo). This slight reduction may reflect strategic adjustments rather than layoffs, suggesting a focus on optimizing operations or reallocating resources.

In terms of hiring trends, Tenant Turner appears to prioritize roles related to customer success, marketing, and strategic accounts, aligning with their goal to enhance client engagement and streamline property management workflows. The company's recent product updates, such as automation tools and fee disclosure enhancements, highlight a strategy centered on improving user experience and compliance, which likely influences their hiring focus (Tenant Turner Blog).

While there are no publicly reported layoffs in 2026, the company's growth in funding—estimated at around $0.62 million—along with ongoing product development efforts, signals a strategic emphasis on scaling their SaaS platform and expanding market share. Their recent funding and continued product innovation suggest a focus on long-term growth rather than immediate expansion through large-scale hiring, indicating a cautious but forward-looking company strategy.

Tenant Turner is a private company founded in 2013 that develops web-based tenant lead management and leasing automation software for property managers. As of 2026, the company has shown consistent revenue growth, reaching approximately $2.4 million in revenue in 2024, up from $2.3 million in 2023, with a team of 16 employees (Latka).

In terms of funding, Tenant Turner has secured a recent grant of $20,000, and it has attracted investments from 14 different investors, although specific details on funding rounds, valuations, or recent funding amounts are not publicly detailed (PitchBook, Tracxn).

The company's financial health indicates steady growth within the SaaS and real estate technology sectors, with its revenue figures reflecting a stable market presence. Tenant Turner is known for its automation features such as lead pre-qualification, tour scheduling, and integration with property management systems, which help property managers reduce vacancy rates and streamline leasing processes (DoorGrow).

There are no publicly available details on recent mergers or acquisitions involving Tenant Turner, but its strategic positioning in property management software and ongoing investment activity suggest a focus on growth and market expansion in North America (LeadIQ).

Tenant Turner actively participates in various industry events, including conferences, webinars, and community initiatives. Notably, they hosted the "Open Doors 2025" event, which focuses on supporting property managers and tenants facing hardships through community-driven programs like rent assistance and tenant nominations (Tenant Turner Open Doors 2025).

Additionally, Tenant Turner organizes educational webinars such as "Self-Showings Reduce Vacancy and Scams," aimed at property managers seeking to improve their rental processes with self-access showings. This webinar provides insights into secure, efficient property viewing methods and is accessible via their website (Webinar on Self-Showings).

While specific details about other conferences, trade shows, or community events they sponsor or attend are not explicitly listed, Tenant Turner’s recent activities, including launching integrations like Zapier, suggest they are engaged in industry networking and technology-focused events. Their ongoing efforts to innovate in property management software indicate participation in relevant industry discussions and events to stay at the forefront of real estate technology (Tenant Turner Website).